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SIGNIFICANT ACCOUNTING POLICIES (Details) - USD ($)
$ in Millions
Jun. 30, 2025
Mar. 31, 2025
Dec. 31, 2024
Jun. 30, 2024
Mar. 31, 2024
Dec. 31, 2023
Variable Interest Entity [Line Items]            
Investments $ 121,798   $ 116,441      
Fixed maturities, at fair value using the fair value option [1] 2,428   2,053      
Notes issued by consolidated variable interest entities, at fair value using the fair value option [1] 2,471   2,116      
Unpaid outstanding balance and short-term borrowing 2,300   1,900      
Assets 303,088   295,727 $ 287,639    
Liabilities 300,125   292,179 283,212    
Redeemable noncontrolling interest 358 [1],[2] $ 289 125 [1],[2] $ 1,088 $ 991 $ 770
Variable Interest Entity, Primary Beneficiary | CLO Warehouse Debt            
Variable Interest Entity [Line Items]            
Investments 123   128      
Investment assets, special purpose entity 0          
Consolidated Limited Partnerships            
Variable Interest Entity [Line Items]            
Assets 2,700   2,100      
Consolidated Entity | AB-Sponsored Investment Funds            
Variable Interest Entity [Line Items]            
Assets 421   85      
Liabilities 35   0      
Redeemable noncontrolling interest 242   32      
Consolidated Entity, Excluding VIE | AB-Sponsored Investment Funds            
Variable Interest Entity [Line Items]            
Assets 64   73      
Liabilities 2   1      
Redeemable noncontrolling interest 20   17      
Non-consolidated Vairable Interest Entities            
Variable Interest Entity [Line Items]            
Investments 3,100   3,000      
Assets 377,400   350,700      
Variable interest entity, maximum loss exposure 3,100   3,000      
Unfunded commitments 1,100   1,200      
Non-consolidated Vairable Interest Entities | AB-Sponsored Investment Funds            
Variable Interest Entity [Line Items]            
Variable interest entity, maximum loss exposure 19   17      
Non-consolidated Vairable Interest Entities | AB-Sponsored Investment Funds            
Variable Interest Entity [Line Items]            
Assets $ 46,400   $ 46,900      
[1] See Note 2 of the Notes to these Consolidated Financial Statements for details of balances with VIEs.
[2] See Note 15 of the Notes to these Consolidated Financial Statements for details of redeemable noncontrolling interest.