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BUSINESS SEGMENT INFORMATION - Reconciliation of Revenue from Segments to Consolidated (Details) - USD ($) $ in Millions | 3 Months Ended | 9 Months Ended
--- | --- | ---
Sep. 30, 2025 | Sep. 30, 2024 | Sep. 30, 2025 | Sep. 30, 2024
Segment Reporting Information [Line Items] |  |  |  |
Segment revenues | $ 3,737 | $ 3,773 | $ 11,322 | $ 11,030
Reconciliation Of Revenue From Segments To Consolidated [Abstract] |  |  |  |
Total revenues | 1,450 | 3,073 | 8,388 | 8,810
Investment expenses | 44 | 35 | 120 | 94
Operating Segments | Retirement |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |
Segment revenues | 1,588 | 1,439 | 4,527 | 4,055
Operating Segments | Asset Management |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |
Segment revenues | 1,144 | 1,086 | 3,326 | 3,230
Operating Segments | Wealth Management |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |
Segment revenues | 499 | 449 | 1,430 | 1,312
Corporate and Other |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |
Segment revenues | 741 | 1,020 | 2,734 | 3,097
Eliminations |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |
Segment revenues | (235) | (221) | (695) | (664)
Eliminations | Investment Management and Other Fees |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |
Segment revenues | 44 | 41 | 130 | 125
Eliminations | AB Holding |  |  |  |
Reconciliation Of Revenue From Segments To Consolidated [Abstract] |  |  |  |
Investment expenses | 39 | 37 | 115 | 110
Eliminations | Wealth Management |  |  |  |
Reconciliation Of Revenue From Segments To Consolidated [Abstract] |  |  |  |
Expense related to distribution fees | 227 | 212 | 667 | 626
Adjustments |  |  |  |
Reconciliation Of Revenue From Segments To Consolidated [Abstract] |  |  |  |
Variable annuity product features, excluding change in MRBs | (1,314) | (628) | (1,888) | (2,257)
Revenue Adjustments, Gain (Loss) On Investments | (1,170) | (46) | (1,255) | (101)
Revenue Adjustments, Other | $ 197 | $ (26) | $ 209 | $ 138

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