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Segment Information
 3 Months Ended
Mar. 31, 2024
Segment Reporting [Abstract]  
Segment Information SEGMENT INFORMATION
The Company is organized into two reportable segments as follows:
Platform
Platform revenue is generated from the sale of digital advertising (including direct and programmatic video advertising, media and entertainment promotional spending, and related services) and streaming services distribution (including subscription and transaction revenue shares, the sale of Premium Subscriptions, and the sale of branded app buttons on remote controls).
Devices
Devices revenue is generated from the sale of streaming players, Roku-branded TVs, smart home products and services, audio products, and related accessories as well as revenue from licensing arrangements with service operators.
Customers accounting for 10% or more of segment revenue, net, were as follows:
 Three Months Ended
 March 31, 2024March 31, 2023
Platform segment revenue:
Customer I*14 %
Devices segment revenue:
Customer A23 %*
Customer B17 %11 %
Customer C29 %38 %
* Less than 10%
Revenue in international markets was less than 10% in each of the periods presented.
Long-lived assets, net
The following table presents long-lived assets, net, which consist primarily of property and equipment and operating lease right-of-use assets, by geographic area (in thousands):
As of
March 31, 2024December 31, 2023
United States$479,482$497,024
United Kingdom105,595109,315
Other countries24,51529,661
Total$609,592$636,000
The Company recorded impairment charges for certain operating lease right-of-use assets and property and equipment during the three months ended March 31, 2024 and 2023. See Note 15 to the condensed consolidated financial statements for additional information.