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BASIS OF PRESENTATION AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details Narrative) - USD ($)	3 Months Ended		9 Months Ended
	Sep. 30, 2019	Sep. 30, 2018	Sep. 30, 2019	Sep. 30, 2018	Dec. 31, 2018
Amount excess of FDIC limit	$ 20,300,000		$ 20,300,000
Allowance for doubtful accounts	245,682		245,682		$ 183,000
Inventory reserve	$ 374,795		374,795		74,652
Advertising expense			5,400,000	$ 13,100,000
Research and development expense			$ 246,000	313,000
Number of shares available	1,898,195		1,898,195
Freight expense			$ 4,500,000	4,100,000
Accumulated deficit	$ (62,236,350)		(62,236,350)		$ (73,380,691)	[1]
Net (loss) available to common stockholders	$ 961,042	$ (4,175,353)	11,144,342	(10,526,370)
Net cash used in operating activities			$ (966,464)	$ (9,004,864)
Maximum [Member]
Useful life			7 years
Minimum [Member]
Useful life			3 years
[1] Derived from Audited Financial Statements

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