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BASIS OF PRESENTATION AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details Narrative)
 3 Months Ended 6 Months Ended
Jun. 30, 2021
USD ($)
shares
Jun. 30, 2020
USD ($)
Jun. 30, 2021
USD ($)
shares
Jun. 30, 2020
USD ($)
Dec. 31, 2020
USD ($)
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]          
Allowance for doubtful accounts $ 1,404,179   $ 1,404,179   $ 549,573
Inventory reserve 2,873,131   2,873,131   1,613,000
Customer advances $ 3,280   3,280   0
Advertising expense     12,600,000 $ 5,900,000  
Research and development expense     432,000 231,000  
Foreign Currency Translation     $ 84,000 223,000  
Income tax benefit     0.50    
Number of shares available | shares 5,000,000   5,000,000    
Freight expense     $ 9,700,000 4,200,000  
Accumulated deficit $ 50,881,064   50,881,064   $ 55,426,832
Net income $ (3,960,344) $ (1,558,334) (4,545,768) (2,104,385)  
Net cash used in operating activities     $ 30,329,464 $ 4,246,078  
Stock Incentive Plan 2015 [Member]          
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]          
Number of shares available | shares 3,600,000   3,600,000