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BASIS OF PRESENTATION AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details Narrative) - USD ($)
 3 Months Ended 9 Months Ended 12 Months Ended
Sep. 30, 2022
Sep. 30, 2021
Sep. 30, 2022
Sep. 30, 2021
Dec. 31, 2021
Aug. 01, 2022
Product Information [Line Items]            
Accounts Receivable, Allowance for Credit Loss, Current $ 1,500,000   $ 1,500,000   $ 800,000  
Accounts Receivable, Percentage         22.70%  
Amount excess of FDIC limit 726,700,000   726,700,000      
Inventory Valuation Reserves 4,000,000.0   4,000,000.0   $ 2,600,000  
Impairment of long lived assets     0      
Impairement charge 2,400,000          
Deferred revenue 154,100,000   154,100,000   0  
Deferred revenue recognized in net sales         0  
Contract with Customer, Liability, Noncurrent 0   0   0  
Advertising Expense 25,800,000 $ 11,200,000 55,000,000.0 $ 23,800,000    
Research and Development Expense 100,000 300,000 300,000 700,000    
Exchange Losses 300,000   900,000      
Foreign Currency Transaction Gain (Loss), Realized   300,000   500,000    
Foreign Currency Transaction Gain, before Tax $ 2,000,000.0 1,300,000 $ 4,800,000 1,400,000    
Income Tax Expenses Benefit     50      
Share-Based Compensation Arrangement by Share-Based Payment Award, Number of Shares Available for Grant 4,600,000   4,600,000      
Freight Expense $ 14,600,000 8,500,000 $ 26,300,000 18,100,000    
Increase in deferred tax liabilities   3,500,000        
Impact On Deferred Tax Benefit       200,000    
Accumulated deficit (217,549,000) (63,400,000) (217,549,000) (63,400,000) $ (51,490,000)  
Net loss (181,896,000) (9,371,000) (166,059,000) (8,005,000)    
Net cash used in operating activities     (170,967,000) $ 52,064,000    
Change in Goodwill   $ 3,700,000        
Termination Expense 155,400,000   156,200,000      
Deferred revenue-current 7,800,000   7,800,000      
Deferred Revenue, Noncurrent $ 146,300,000   $ 146,300,000      
Amazon [Member]            
Product Information [Line Items]            
Accounts Receivable, Percentage         10.30%  
Publix [Member]            
Product Information [Line Items]            
Accounts Receivable, Percentage 61.80%   61.80%      
PepsiCo Inc [Member]            
Product Information [Line Items]            
Deferred revenue $ 154,100,000   $ 154,100,000      
Distribution agreements termination expense     19,300,000      
Preferred stock issued           1,466,666
Termination Payable     $ 115,600,000      
Stock Incentive Plan 2015 and 2016 [Member]            
Product Information [Line Items]            
Percentage of provision for annual increase in shares     15.00%      
Stock Incentive Plan 2015 and 2016 [Member] | Maximum [Member]            
Product Information [Line Items]            
Share-Based Compensation Arrangement by Share-Based Payment Award, Number of Shares Available for Grant 5,000,000   5,000,000      
Sales Revenue Net [Member] | Customer Concentration Risk [Member] | Costco [Member]            
Product Information [Line Items]            
Concentration Risk, Percentage     11.30%      
Sales Revenue Net [Member] | Customer Concentration Risk [Member] | PepsiCo Inc [Member]            
Product Information [Line Items]            
Concentration Risk, Percentage     12.40%      
Sales Revenue Net [Member] | Minimum [Member] | Customer Concentration Risk [Member] | Costco [Member]            
Product Information [Line Items]            
Concentration Risk, Percentage     15.10%      
Sales Revenue Net [Member] | Minimum [Member] | Customer Concentration Risk [Member] | Amazon [Member]            
Product Information [Line Items]            
Concentration Risk, Percentage     10.00%      
Series A Preferred Stock [Member]            
Product Information [Line Items]            
Preferred stock issued 1,467,000   1,467,000   0 1,466,666