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INCOME TAXES (Tables)

12 Months Ended

Dec. 31, 2022

Income Tax Disclosure [Abstract]

Schedule of domestic and foreign components

The domestic and foreign components of the Company's income before provision for income taxes are as follows:

		2022				2021				2020
Domestic		$	(151,551	)		$	(4,176	)		$	8,111
Foreign			(1,113	)			117				529
Income (loss) before provision for income taxes		$	(152,664	)		$	(4,059	)		$	8,640

Schedule of provision for income taxes

The provision (benefit) for income taxes consists of the following:

Current:		2022				2021				2020
Domestic		$	10,498			$	—			$	—
State			2,601				1,523				—
Foreign			—				(38	)			116
		$	13,099			$	1,485			$	116

Deferred		2022				2021				2020
Domestic		$	18,558			$	(7,142	)		$	—
State and local			4,034				(1,878	)			—
Foreign			(1,073	)			(461	)			—
			21,519			$	(9,481	)		$	—
Income tax expense (benefit)			34,618				(7,996	)			116

Schedule of effective rate on income before provision (benefit) for income taxes

The reconciliation of the U.S. federal statutory rate to the Company's effective rate on income before provision (benefit) for income taxes is as follows:

		2022				2021				2020
U.S. Statutory federal rate			21.0	%			21.0	%			21.0	%
State taxes, net of federal benefit			(3.9	)%			(12.5	)%			4.4	%
Tax effect of Pepsi valuation premium			(38.9	)%
Permanent differences, including stock-based compensation			—				—				6.7	%
Stock based compensation			(0.9	)%			50.5	%			—
Change in valuation allowance			0.4	%			219.8	%			(29.8	)%
Change in deferred balances			—				(80.6	)%			—
Other			(0.4	)%			(0.9	)%			—
Effective tax rate			(22.7	)%			197.2	%			2.3	%

Schedule of deferred tax assets

Deferred tax assets and liabilities consisted of the following:

		December 31, 2022				December 31, 2021
Net operating loss carryforwards		$	4,774			$	6,685
Charitable contributions			17				17
Fixed assets			(1,158	)			(627	)
Pepsi valuation premium			(70,637	)
Right of use liability			154				134
Right of use asset			(146	)			(122	)
Distributor termination fees			46,859				—
Uncertain tax position			—				132
Stock-based compensation			5,236				6,190
Inventory allowance			5,423				800
Intangibles			(2,516	)			(3,317	)
Total deferred tax (liabilities) assets			(11,994	)			9,892
Valuation allowance			(3,424	)			(4,019	)
Net deferred tax (liabilities) assets			(15,418	)			5,873

Schedule of reconciliation of the beginning and ending amounts of unrecognized tax benefits

A reconciliation of the beginning and ending amounts of unrecognized tax benefits is as follows:

		2022				2021
Gross unrecognized tax benefit, beginning of period		$	1,080			$	82
Additions based on tax positions related to the current year			—				—
Additions based on tax positions related to the prior years			—				998
Reductions due to lapse in statute of limitations and settlements			(378	)			—
Gross unrecognized tax benefit, end of period		$	702			$	1,080

Summary of the filing jurisdictions and open tax years

Below is a summary of the filing jurisdictions and open tax years:

		Open Years
U.S. Federal		2019-2021
U.S State and local		2018-2021
Non-U.S.		2016-2021

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