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BASIS OF PRESENTATION AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES - Narrative (Details) - USD ($)
$ / shares in Units, $ in Thousands, shares in Millions
 1 Months Ended 3 Months Ended 9 Months Ended 12 Months Ended
Apr. 30, 2015
Sep. 30, 2023
Sep. 30, 2022
Sep. 30, 2023
Sep. 30, 2022
Dec. 31, 2022
Product Information [Line Items]            
Accrued promotional allowance   $ 136,557   $ 136,557   $ 35,977
Increase in net income   $ 83,949 $ (181,896) $ 176,685 $ (166,059)  
Basic (in USD per share)   $ 0.92 $ (2.46) $ 1.86 $ (2.26)  
Diluted (in USD per share)   $ 0.89 $ (2.46) $ 1.81 $ (2.26)  
Amount excess of FDIC limit   $ 759,500   $ 759,500   652,400
Restricted cash   0   0   38,768
Inventory valuation reserves   3,900   3,900   8,400
Impairment charge     $ 2,400      
Contract liability   178,900   178,900   189,500
Deferred revenue, non-current   169,400   169,400   179,800
Deferred revenue-current   9,500   $ 9,500   9,700
Deferred revenue, term       20 years    
Distribution agreements termination expense           193,800
Marketing and advertising expense   46,700 25,800 $ 114,200 $ 55,000  
Research and development expense   500 100 1,000 300  
Exchange losses   (200) (300) (1,200) (900)  
Foreign currency transaction loss   (700) (2,000) (700) (4,800)  
Shares authorized (in shares) 5          
Freight expense   16,100 $ 14,600 45,200 $ 26,300  
Change in Accounting Method Accounted for as Change in Estimate            
Product Information [Line Items]            
Increase in net income   $ 9,500   $ 9,500    
Basic (in USD per share)   $ 0.11   $ 0.11    
Diluted (in USD per share)   $ 0.11   $ 0.11    
Stock Incentive Plan            
Product Information [Line Items]            
Percentage of provision for annual increase in shares 1500.00%          
Related Party            
Product Information [Line Items]            
Accrued promotional allowance   $ 82,500   $ 82,500   13,900
Restricted cash           38,800
Contract liability   $ 178,900   $ 178,900   $ 189,500
Minimum            
Product Information [Line Items]            
Estimated Useful Life in Years   3 years   3 years    
Maximum            
Product Information [Line Items]            
Estimated Useful Life in Years   7 years   7 years