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BASIS OF PRESENTATION AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES - Concentrations of Risk (Details) - Customer Concentration Risk
3 Months Ended 9 Months Ended 12 Months Ended
Sep. 30, 2024
Sep. 30, 2023
Sep. 30, 2024
Sep. 30, 2023
Dec. 31, 2023
Revenue          
Product Information [Line Items]          
Total 100.00% 100.00% 100.00% 100.00%  
Revenue | Pepsi          
Product Information [Line Items]          
Total 47.00% 64.60% 53.50% 60.80%  
Revenue | Costco          
Product Information [Line Items]          
Total 14.90% 8.90% 12.20% 11.40%  
Revenue | Amazon          
Product Information [Line Items]          
Total 10.20% 5.80% 9.30% 7.40%  
Revenue | All others          
Product Information [Line Items]          
Total 27.90% 20.70% 25.00% 20.40%  
Accounts Receivable          
Product Information [Line Items]          
Total     100.00%   100.00%
Accounts Receivable | Pepsi          
Product Information [Line Items]          
Total     55.30%   69.00%
Accounts Receivable | Amazon          
Product Information [Line Items]          
Total     11.30%   5.90%
Accounts Receivable | All others          
Product Information [Line Items]          
Total     33.40%   25.10%