<SEC-DOCUMENT>0001829126-24-001261.txt : 20240301
<SEC-HEADER>0001829126-24-001261.hdr.sgml : 20240301
<ACCEPTANCE-DATETIME>20240301191200
ACCESSION NUMBER:		0001829126-24-001261
CONFORMED SUBMISSION TYPE:	144/A
PUBLIC DOCUMENT COUNT:		1
FILED AS OF DATE:		20240301
DATE AS OF CHANGE:		20240301

SUBJECT COMPANY:	

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			Celsius Holdings, Inc.
		CENTRAL INDEX KEY:			0001341766
		STANDARD INDUSTRIAL CLASSIFICATION:	BOTTLED & CANNED SOFT DRINKS CARBONATED WATERS [2086]
		ORGANIZATION NAME:           	04 Manufacturing
		IRS NUMBER:				202745790
		STATE OF INCORPORATION:			NV
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		144/A
		SEC ACT:		1933 Act
		SEC FILE NUMBER:	001-34611
		FILM NUMBER:		24712296

	BUSINESS ADDRESS:	
		STREET 1:		2424 N. FEDERAL HWY
		STREET 2:		SUITE 208
		CITY:			BOCA RATON
		STATE:			FL
		ZIP:			33431
		BUSINESS PHONE:		561-276-2239

	MAIL ADDRESS:	
		STREET 1:		2424 N. FEDERAL HWY
		STREET 2:		SUITE 208
		CITY:			BOCA RATON
		STATE:			FL
		ZIP:			33431

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	VECTOR VENTURES CORP.
		DATE OF NAME CHANGE:	20051018

REPORTING-OWNER:	

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			Milmoe William H.
		CENTRAL INDEX KEY:			0001443194
		ORGANIZATION NAME:           	

	FILING VALUES:
		FORM TYPE:		144/A

	MAIL ADDRESS:	
		STREET 1:		3299 N.W. 2ND AVENUE
		CITY:			BOCA RATON
		STATE:			FL
		ZIP:			33431
</SEC-HEADER>
<DOCUMENT>
<TYPE>144/A
<SEQUENCE>1
<FILENAME>primary_doc.xml
<TEXT>
<XML>
<?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/ownership" xmlns:com="http://www.sec.gov/edgar/common">
  <headerData>
    <submissionType>144/A</submissionType>
    <previousAccessionNumber>0001829126-24-000180</previousAccessionNumber>
    <filerInfo>
      <filer>
        <filerCredentials>
          <!-- Field: Pseudo-Tag; ID: Name; Data: Milmoe William H. -->
          <cik>0001443194</cik>
          <ccc>XXXXXXXX</ccc>
        </filerCredentials>
      </filer>
      <liveTestFlag>LIVE</liveTestFlag>


    </filerInfo>
  </headerData>
  <formData>
    <issuerInfo>
      <issuerCik>0001341766</issuerCik>
      <issuerName>Celsius Holdings, Inc.</issuerName>
      <secFileNumber>001-34611</secFileNumber>
      <issuerAddress>
        <com:street1>2422 N. Federal Highway</com:street1>
        <com:street2>Suite 208</com:street2>
        <com:city>Boca Raton</com:city>
        <com:stateOrCountry>FL</com:stateOrCountry>
        <com:zipCode>33431</com:zipCode>
      </issuerAddress>
      <issuerContactPhone>561-276-2239</issuerContactPhone>
      <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>CD Financial, LLC</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
      <relationshipsToIssuer>
        <relationshipToIssuer>Affiliate1</relationshipToIssuer>
      </relationshipsToIssuer>
    </issuerInfo>
    <securitiesInformation>
      <securitiesClassTitle>Common Stock2,3</securitiesClassTitle>
      <brokerOrMarketmakerDetails>
        <name>Jefferies LLC</name>
        <address>
          <com:street1>520 Madison Avenue</com:street1>
          <com:city>New York,</com:city>
          <com:stateOrCountry>NY</com:stateOrCountry>
          <com:zipCode>10022</com:zipCode>
        </address>
      </brokerOrMarketmakerDetails>
      <noOfUnitsSold>4000000</noOfUnitsSold>
      <aggregateMarketValue>323800000.00</aggregateMarketValue>
      <noOfUnitsOutstanding>232793007</noOfUnitsOutstanding>
      <approxSaleDate>03/01/2024</approxSaleDate>
      <securitiesExchangeName>NASDAQ</securitiesExchangeName>
    </securitiesInformation>
    <securitiesToBeSold>
      <securitiesClassTitle>Common Stock acquired upon conversion of Preferred A Stock issued by Celsius Holdings, Inc.</securitiesClassTitle>
      <acquiredDate>03/10/2010</acquiredDate>
      <natureOfAcquisitionTransaction>Conversion of Preferred A Stock of Celsius Holdings, Inc. (share numbers reported pre-stock split)</natureOfAcquisitionTransaction>
      <nameOfPersonfromWhomAcquired>Celsius Holdings, Inc. upon conversion of Preferred A Stock</nameOfPersonfromWhomAcquired>
      <isGiftTransaction>N</isGiftTransaction>
      <amountOfSecuritiesAcquired>2103445</amountOfSecuritiesAcquired>
      <paymentDate>03/10/2010</paymentDate>
      <natureOfPayment>Conversion of Preferred A Stock</natureOfPayment>
    </securitiesToBeSold>
    <nothingToReportFlagOnSecuritiesSoldInPast3Months>Y</nothingToReportFlagOnSecuritiesSoldInPast3Months>
    <remarks>FN1: The Reporting Person is the manager of CD Financial, LLC ("CDF") and a Trustee of the Carl DeSantis Revocable Trust, which owns a 99% beneficial interest in CDF. FN2: On the date hereof, CDF has entered into an amendment of the share forward contract with Jefferies LLC dated January 12, 2024, which now covers up to a total 4.0 million shares of common stock. As part of the amendment, CDF will pledge to Jefferies LLC an additional 1.0 million shares of common stock, thereby increasing the number of pledged shares under such share forward contract to 4.0 million shares of common stock. The aggregate Market Value reported is based on the opening stock price of $80.95 on the date hereof. FN3: This form 144 amends and supersedes the Form 144 filed on January 12, 2024. The Securities To be Sold section was amended.</remarks>
    <noticeSignature>
      <noticeDate>03/01/2024</noticeDate>
      <signature>/s/ William Milmoe</signature>
    </noticeSignature>
  </formData>
</edgarSubmission>
</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
