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BASIS OF PRESENTATION AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES - Schedule of Revenue & Accounts Receivable with Customers (Details) - Customer Concentration Risk
3 Months Ended 12 Months Ended
Mar. 31, 2025
Mar. 31, 2024
Dec. 31, 2024
Revenue Benchmark      
Product Information [Line Items]      
Total 100.00% 100.00%  
Revenue Benchmark | Pepsi      
Product Information [Line Items]      
Total 57.60% 59.20%  
Revenue Benchmark | Amazon      
Product Information [Line Items]      
Total 12.10% 8.00%  
Revenue Benchmark | Costco      
Product Information [Line Items]      
Total 5.90% 10.20%  
Revenue Benchmark | All others      
Product Information [Line Items]      
Total 24.40% 22.60%  
Accounts Receivable      
Product Information [Line Items]      
Total 100.00%   100.00%
Accounts Receivable | Pepsi      
Product Information [Line Items]      
Total 53.50%   62.20%
Accounts Receivable | Amazon      
Product Information [Line Items]      
Total 14.40% 8.90%  
Accounts Receivable | Costco      
Product Information [Line Items]      
Total 11.20%   10.20%
Accounts Receivable | All others      
Product Information [Line Items]      
Total 20.90%   18.70%