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STOCK-BASED COMPENSATION
 6 Months Ended
Jun. 30, 2025
Share-Based Payment Arrangement [Abstract]  
STOCK-BASED COMPENSATION STOCK-BASED COMPENSATION
On May 28, 2025 the Company's stockholders approved the Celsius Holdings, Inc. 2025 Omnibus Incentive Compensation Plan (the "2025 Plan"), which has the objective of attracting and retaining skilled personnel through opportunities to acquire the Company’s common stock. As of June 30, 2025, there were 5.8 million shares of common stock available for issuance under the 2025 Plan.
The 2015 Incentive Stock Plan (the "2015 Plan"), which was adopted on April 30, 2015 and expired in 2025, had the objective of attracting and retaining skilled employees, directors, and independent consultants through opportunities to acquire the Company’s common stock. As of June 30, 2025, there were 1.6 million unvested awards under the 2015 Plan and certain vested but unexercised awards remained outstanding. No further awards can be granted under the 2015 Plan.
A summary of the Company’s restricted stock units ("RSUs") and PSUs for the six months ended June 30, 2025 and 2024 is presented in the following table:
Six Months Ended June 30,
20252024
RSUs/PSUs (000's)Weighted
Average
Grant Date
Fair Value		RSUs/PSUs (000's)Weighted
Average
Grant Date
Fair Value
Unvested at beginning of period1,021$45.09 1,341$26.43 
Granted1,23528.17 30878.54 
Vested(308)41.78 (624)22.42 
Forfeited and cancelled(54)40.21 (50)33.10 
Unvested at end of period1,894$34.72 975$45.06 
Performance-based Stock Awards
A summary of PSU awards granted during the six months ended June 30, 2025, is as follows:
Grant Date
Number of
Shares (000's)
Performance PeriodMetricsGrant Date Fair Value
March 1, 2025
1422025-2027
Revenue
 rTSR
Revenue - $25.69
rTSR - $36.61
May 30, 2025
272025-2027
Revenue
 rTSR
Revenue - 37.88
rTSR - 62.61
During the second quarter of 2025, the Human Resources and Compensation Committee approved a modification to the revenue-based performance metrics applicable to certain of the Company’s outstanding PSUs to take into account the acquisition of Alani Nu. For units with no change in probability of payout, compensation expense continues to be recognized based on the original grant-date fair value. For incremental units where the modification resulted in a shift from improbable to probable, the modification-date fair value was used. Expense for the incremental units was immaterial.