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ACCOUNTS PAYABLE AND ACCRUED EXPENSES
 9 Months Ended
Sep. 30, 2025
Payables and Accruals [Abstract]  
ACCOUNTS PAYABLE AND ACCRUED EXPENSES ACCOUNTS PAYABLE AND ACCRUED EXPENSES
As of September 30, 2025 and December 31, 2024, accounts payable was approximately $97.8 million and $41.3 million,
respectively.
Accrued expenses consisted of the following:
September 30,
2025
December 31,
2024
Unbilled purchases
$107,754
$13,754
Accrued marketing
65,222
34,774
Accrued legal
62,038
63,328
Accrued freight
25,348
5,098
Contractual co-packer obligations
6,565
9,350
Other accrued expenses
44,841
22,476
Accrued expenses
$311,768
$148,780
As of September 30, 2025 and December 31, 2024, accrued legal included $57.8 million and $54.9 million, respectively, related to
ongoing litigation, refer to Note 16. Commitments and Contingencies.