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BASIS OF PRESENTATION AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES - Schedule of Revenue & Accounts Receivable with Customers (Details) - Customer Concentration Risk
3 Months Ended 9 Months Ended 12 Months Ended
Sep. 30, 2025
Sep. 30, 2024
Sep. 30, 2025
Sep. 30, 2024
Dec. 31, 2024
Revenue Benchmark          
Product Information [Line Items]          
Total 100.00% 100.00% 100.00% 100.00%  
Revenue Benchmark | Pepsi          
Product Information [Line Items]          
Total 35.40% 47.00% 38.50% 53.50%  
Revenue Benchmark | Costco          
Product Information [Line Items]          
Total 11.10% 14.90% 10.40% 12.20%  
Revenue Benchmark | Amazon          
Product Information [Line Items]          
Total 5.50% 10.20% 7.50% 9.30%  
Revenue Benchmark | All others          
Product Information [Line Items]          
Total 48.00% 27.90% 43.60% 25.00%  
Accounts Receivable          
Product Information [Line Items]          
Total     100.00%   100.00%
Accounts Receivable | Pepsi          
Product Information [Line Items]          
Total     37.40%   62.20%
Accounts Receivable | Costco          
Product Information [Line Items]          
Total     8.90%   10.20%
Accounts Receivable | Amazon          
Product Information [Line Items]          
Total     14.70%   8.90%
Accounts Receivable | All others          
Product Information [Line Items]          
Total     39.00%   18.70%