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Selling, general and administrative expenses (Details) - CHF (SFr) SFr in Millions	12 Months Ended
	Dec. 31, 2024	Dec. 31, 2023	Dec. 31, 2022
Analysis of income and expense [abstract]
Distribution expenses	SFr (288.3)	SFr (239.5)	SFr (151.0)
Selling expenses	(168.2)	(133.3)	(85.5)
Marketing expenses	(276.6)	(195.8)	(130.2)
Share-based compensation	(71.5)	(31.8)	(33.8)
General and administrative expenses	(389.5)	(286.6)	(199.3)
Selling, general and administrative expenses	SFr (1,194.2)	SFr (887.0)	SFr (599.8)

X

- Definition

The amount of expense arising from advertising.

+ References

Reference 1: http://www.xbrl.org/2009/role/commonPracticeRef
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+ Details

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X

- References

No definition available.

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X

- Definition

The amount of costs relating to the distribution of goods and services.

+ References

Reference 1: http://www.xbrl.org/2003/role/exampleRef
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X

- Definition

The amount of expense from share-based payment transactions with employees. [Refer: Expense from share-based payment transactions]

+ References

Reference 1: http://www.xbrl.org/2009/role/commonPracticeRef
-Name IAS
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X

- Definition

The amount of expense relating to general and administrative activities of the entity.

+ References

Reference 1: http://www.xbrl.org/2009/role/commonPracticeRef
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X

- Definition

The amount of expense relating to selling activities of the entity.

+ References

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X

- Definition

The amount of expense relating to selling, general and administrative activities of the entity.

+ References

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