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Exhibit 10.31


TRADEMARK/SERVICE MARK PURCHASE AGREEMENT

        This Trademark/Service Mark Purchase Agreement ("Agreement") is entered into this 7th day of June, 2001, by and between WYNN RESORTS, a Nevada limited liability company ("Purchaser") and The STAD Trust, a California trust ("Seller").


RECITALS

        The Seller is the owner of the name and mark Le Reve which has been used in conjunction with hotel services since on or before January 1, 1988.

        The Purchaser has acquired Pablo Picasso's famous painting "Le Reve" and desires to use that name in conjunction with the development of a resort hotel and casino and other associated properties and facilities.

        Based upon the foregoing, the parties agree as follows:

        1.    Sale Terms    

        2.    Undertakings    

        As conditions precedent to this Agreement:

        3.    Warranties and Representations    


        4.    Injunctive Relief.    In the event that Seller does not discontinue its use of the name and mark "Le Reve" in the time prescribed herein, Purchaser will be entitled to obtain injunctive relief preventing the continued use by the Seller of the name or mark, and Seller will pay all associated costs and fees, including reasonable attorneys' fees, arising from the enforcement of the terms of this Agreement.

        5.    Confidentiality.    The parties mutually agree and acknowledge that the purchase of the name and mark "Le Reve," and the terms and conditions of this Agreement, will be held in strict confidence and not be discussed or revealed publicly by the parties, or their agents, representatives or employees. The provisions of this paragraph are of utmost concern, and the parties agree that the terms of this paragraph shall remain in full force and effect after the completion of the transaction.

        6.    Miscellaneous.    

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        IN WITNESS WHEREOF, the parties hereto have caused this Agreement to be executed as of the day and year first above written.

WYNN RESORTS
By VALVINO LAMORE, LLC,
Its Sole Member
  The STAD Trust

 

 

 

 

 
By:     By:  
        /s/  ILAN AVISSAR      
 
Member
   
Ilan Avissar, Trustee

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        IN WITNESS WHEREOF, the parties hereto have caused this Agreement to be executed as of the day and year first above written.

WYNN RESORTS
By VALVINO LAMORE, LLC,
Its Sole Member
  The STAD Trust

 

 

 

 

 
By:     By:  
  /s/  MARC H. RUBINSTEIN            
 
Member
   
Ilan Avissar, Trustee


TRADEMARK/SERVICE MARK ASSIGNMENT

        WHEREAS, The STAD Trust, a California trust, is the owner of the service mark LE REVE (the "Mark") for hotel services; and

        WHEREAS, The STAD Trust, through its predecessors in interest, has used the Mark in commerce continuously to identify the LE REVE hotel located at 8822 Cynthia Street, West Hollywood, California, since on or before January 1, 1988.

        NOW, THEREFORE, for good and valuable consideration, The STAD Trust hereby transfers and assigns to WYNN RESORTS, a Nevada limited liability company, all of its right, title and interest in the Mark, along with all of the business goodwill represented by that Mark.

    The STAD Trust

 

 

 

 
    By: /s/  ILAN AVISSAR      
     
Ilan Avissar, Trustee

 

 

 

 
    Date June 7, 2001
     


EXHIBIT A

to Trademark/Service Mark Purchase Agreement
Dated June 7, 2001

        Seller shall provide Purchaser within twenty (20) days of the execution of the Purchase Agreement:

        Five (5) Samples and specimens of the following items, if any, currently bearing the "Le Reve" mark.

        1.    All marketing and sales brochures or literature used in the promotion of the property.

        2.    All advertising or promotional materials, including tear sheets, press releases, and print advertisements, television and/or radio advertising.

        3.    All clothing or wearing apparel, including but not limited to hotel robes.

        4.    All room toiletries and sundry items produced for guests.

        5.    All room service and restaurant menus.

        6.    In-room literature which bears the "Le Reve" mark.

        In addition to the foregoing, the Seller will within sixty (60) days of the date of this Agreement, provide to Purchaser a copy of all publicity, reviews, newspaper and magazine articles which have been published about the Le Reve Hotel, together with any and all other items which the Seller may have used in conjunction with the hotel property which may bear the name and mark "Le Reve."





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Exhibit 10.31
TRADEMARK/SERVICE MARK PURCHASE AGREEMENT
RECITALS
TRADEMARK/SERVICE MARK ASSIGNMENT
EXHIBIT A to Trademark/Service Mark Purchase Agreement Dated June 7, 2001