XML 16 R1.htm IDEA: XBRL DOCUMENT  v2.3.0.11
Document and Entity Information (USD $)
6 Months Ended
Jun. 30, 2011
Aug. 01, 2011
Jun. 30, 2010
Entity Registrant Name LAMAR ADVERTISING CO/NEW    
Entity Central Index Key 0001090425    
Document Type 10-Q    
Document Period End Date Jun. 30, 2011    
Amendment Flag false    
Document Fiscal Year Focus 2011    
Document Fiscal Period Focus Q2    
Current Fiscal Year End Date --12-31    
Entity Well-known Seasoned Issuer Yes    
Entity Voluntary Filers No    
Entity Current Reporting Status Yes    
Entity Filer Category Large Accelerated Filer    
Entity Public Float     $ 1,402,344,358
Common Class A
     
Entity Common Stock, Shares Outstanding   94,858,706  
Common Class B
     
Entity Common Stock, Shares Outstanding   15,122,865  
Subsidiaries [Member]
     
Entity Registrant Name LAMAR MEDIA CORP/DE    
Entity Central Index Key 0000899045    
Document Type 10-Q    
Document Period End Date Jun. 30, 2011    
Amendment Flag false    
Document Fiscal Year Focus 2011    
Document Fiscal Period Focus Q2    
Current Fiscal Year End Date --12-31    
Entity Well-known Seasoned Issuer No    
Entity Voluntary Filers Yes    
Entity Current Reporting Status Yes    
Entity Filer Category Non-accelerated Filer    
Entity Public Float     $ 0
Entity Common Stock, Shares Outstanding   100