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Income Taxes - U.S. and Foreign Components of Earnings (Loss) Before Income Taxes (Detail) (USD $)
In Thousands, unless otherwise specified
12 Months Ended
Dec. 31, 2012
Dec. 31, 2011
Dec. 31, 2010
Components Of Earnings From Continuing Operations Before Income Taxes And Provision For Income Taxes [Line Items]      
U.S. $ 20,444 $ 16,641 $ (59,353)
Foreign (1,147) (1,468) (4,218)
Income (loss) before income tax expense 19,297 15,173 (63,571)
LAMAR MEDIA CORP [Member]
     
Components Of Earnings From Continuing Operations Before Income Taxes And Provision For Income Taxes [Line Items]      
U.S. 20,780 16,999 (59,193)
Foreign (1,147) (1,468) (4,218)
Income (loss) before income tax expense $ 19,633 $ 15,531 $ (63,411)