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Goodwill and Other Intangible Assets - Summary of Changes in Gross Carrying Amount of Goodwill (Detail) (USD $)
In Thousands, unless otherwise specified
12 Months Ended
Dec. 31, 2014
Goodwill [Line Items]  
Goodwill, beginning balance $ 1,757,089us-gaap_GoodwillGross
Goodwill acquired during the year 9,457us-gaap_GoodwillAcquiredDuringPeriod
Purchase price adjustments and other (242)us-gaap_GoodwillPurchaseAccountingAdjustments
Impairment losses 0us-gaap_GoodwillImpairmentLoss
Goodwill, ending balance 1,766,304us-gaap_GoodwillGross
LAMAR MEDIA CORP [Member]  
Goodwill [Line Items]  
Goodwill, beginning balance 1,746,068us-gaap_GoodwillGross
/ dei_LegalEntityAxis
= us-gaap_SubsidiariesMember
Goodwill acquired during the year 9,457us-gaap_GoodwillAcquiredDuringPeriod
/ dei_LegalEntityAxis
= us-gaap_SubsidiariesMember
Purchase price adjustments and other (242)us-gaap_GoodwillPurchaseAccountingAdjustments
/ dei_LegalEntityAxis
= us-gaap_SubsidiariesMember
Impairment losses 0us-gaap_GoodwillImpairmentLoss
/ dei_LegalEntityAxis
= us-gaap_SubsidiariesMember
Goodwill, ending balance $ 1,755,283us-gaap_GoodwillGross
/ dei_LegalEntityAxis
= us-gaap_SubsidiariesMember