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Goodwill and Other Intangible Assets
12 Months Ended
Dec. 31, 2020
Goodwill and Other Intangible Assets

(6) Goodwill and Other Intangible Assets

The following is a summary of intangible assets at December 31, 2020 and 2019:

 

 

 

Estimated

 

 

2020

 

 

2019

 

 

 

Life

(Years)

 

 

Gross Carrying

Amount

 

 

Accumulated

Amortization

 

 

Gross Carrying

Amount

 

 

Accumulated

Amortization

 

Amortizable Intangible Assets:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Customer lists and contracts

 

7 — 10

 

 

$

645,739

 

 

$

563,135

 

 

$

641,714

 

 

$

539,405

 

Non-competition agreements

 

3 — 15

 

 

 

66,156

 

 

 

64,647

 

 

 

66,014

 

 

 

64,379

 

Site locations

 

 

15

 

 

 

2,412,745

 

 

 

1,593,805

 

 

 

2,384,520

 

 

 

1,509,335

 

Other

 

2 — 15

 

 

 

50,018

 

 

 

38,625

 

 

 

49,864

 

 

 

36,749

 

 

 

 

 

 

 

$

3,174,658

 

 

$

2,260,212

 

 

$

3,142,112

 

 

$

2,149,868

 

Unamortizable Intangible Assets:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Goodwill

 

 

 

 

 

$

2,165,864

 

 

$

253,536

 

 

$

2,165,810

 

 

$

253,536

 

 

The changes in the gross carrying amount of goodwill for the years ended December 31, 2020 and 2019 are as follows:

 

Balance as of December 31, 2018

 

$

2,172,922

 

Goodwill acquired during the year

 

 

29,360

 

Purchase price adjustments and other

 

 

(36,472

)

Impairment losses

 

 

 

Balance as of December 31, 2019

 

$

2,165,810

 

Goodwill acquired during the year

 

 

 

Purchase price adjustments and other

 

 

54

 

Impairment losses

 

 

 

Balance as of December 31, 2020

 

$

2,165,864

 

 

Amortization expense for the years ended December 31, 2020, 2019 and 2018 was $110,201, $113,679 and $95,010, respectively. The following is a summary of the estimated amortization expense for future years:

 

2021

 

$

106,816

 

2022

 

 

101,964

 

2023

 

 

91,133

 

2024

 

 

87,320

 

2025

 

 

83,959

 

Thereafter

 

 

443,254

 

Total

 

$

914,446

 

 

 

LAMAR MEDIA CORP. AND SUBSIDIARIES [Member]  
Goodwill and Other Intangible Assets

(3) Goodwill and Other Intangible Assets

The following is a summary of intangible assets at December 31, 2020 and 2019:

 

 

 

Estimated

 

 

2020

 

 

2019

 

 

 

Life

(Years)

 

 

Gross Carrying

Amount

 

 

Accumulated

Amortization

 

 

Gross Carrying

Amount

 

 

Accumulated

Amortization

 

Amortizable Intangible Assets:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Customer lists and contracts

 

7—10

 

 

$

645,739

 

 

$

563,135

 

 

$

641,714

 

 

$

539,405

 

Non-competition agreement

 

3—15

 

 

 

66,156

 

 

 

64,647

 

 

 

66,014

 

 

 

64,379

 

Site locations

 

 

15

 

 

 

2,412,745

 

 

 

1,593,805

 

 

 

2,384,520

 

 

 

1,509,335

 

Other

 

2—15

 

 

 

49,472

 

 

 

38,547

 

 

 

49,318

 

 

 

36,671

 

 

 

 

 

 

 

$

3,174,112

 

 

$

2,260,134

 

 

$

3,141,566

 

 

$

2,149,790

 

Unamortizable Intangible Assets:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Goodwill

 

 

 

 

 

$

2,154,844

 

 

$

252,667

 

 

$

2,154,790

 

 

$

252,667

 

 

The changes in the gross carrying amount of goodwill for the years ended December 31, 2020 and 2019 are as follows:

 

Balance as of December 31, 2018

 

$

2,161,902

 

Goodwill acquired during the year

 

 

29,360

 

Purchase price adjustments and other

 

 

(36,472

)

Impairment losses

 

 

 

Balance as of December 31, 2019

 

 

2,154,790

 

Goodwill acquired during the year

 

 

 

Purchase price adjustments and other

 

 

54

 

Impairment losses

 

 

 

Balance as of December 31, 2020

 

$

2,154,844