<DOCUMENT>
<TYPE>EX-99.1
<SEQUENCE>2
<FILENAME>jm4936ex991.txt
<DESCRIPTION>EXHIBIT 99.1
<TEXT>
                                                                    Exhibit 99.1

                  THE J. M. SMUCKER COMPANY ANNOUNCES PLANS TO
                  ACQUIRE ONE MILLION SHARES UNDER RULE 10b5-1

ORRVILLE, Ohio, February 24, 2006 -- The J. M. Smucker Company (NYSE: SJM) today
announced that it has entered into a Rule 10b5-1 trading plan with a broker to
facilitate the repurchase of up to one million of its common shares under its
previously announced share repurchase authorization.

Rule 10b5-1 allows a company to purchase its shares at times when it otherwise
might be prevented from doing so under insider trading laws or because of
self-imposed trading blackout periods. The shares to be repurchased under the
Company's 10b5-1 plan would be part of the share repurchase authorization
approved by the Company's Board of Directors in January 2006 to repurchase up to
two million of its common shares.

The 10b5-1 share purchase period will commence on Monday, February 27, 2006.
Purchases will be affected by a broker and will be based upon the guidelines and
parameters of the 10b5-1 plan. The aggregate amount of shares purchased pursuant
to the plan will not exceed one million shares. There is no guarantee as to the
exact number of shares that will be repurchased under the share repurchase
program, and the Company may discontinue purchases at any time. Repurchased
shares would be returned to the status of authorized but unissued common shares.

ABOUT THE J. M. SMUCKER COMPANY

The J. M. Smucker Company (www.smuckers.com) was founded in 1897 when the
Company's namesake and founder sold his first product -- apple butter -- from
the back of a horse-drawn wagon. Today, over a century later, the Company is the
market leader in fruit spreads, peanut butter, shortening and oils, ice cream
toppings, and health and natural foods beverages in North America under such
icon brands as Smucker's(R), Jif(R) and Crisco(R). The family of brands also
includes Pillsbury(R) baking mixes and ready-to-spread frostings; Hungry Jack(R)
pancake mixes, syrups and potato side dishes; and Martha White(R) baking mixes
and ingredients in the U.S., along with Robin Hood(R) flour and baking mixes and
Bick's(R) pickles and condiments in Canada. For over 109 years, The J. M.
Smucker Company has been headquartered in Orrville, Ohio, and has been family
run for four generations. Since the 1998 inception of FORTUNE Magazine's annual
survey of the 100 Best Companies to Work For, The J. M. Smucker Company has
consistently been recognized as one of the top 25 companies to work for in the
United States. The J. M. Smucker Company has over 3,500 employees worldwide and
distributes products in more than 45 countries.

THE J. M. SMUCKER COMPANY FORWARD-LOOKING LANGUAGE

The Company notes that forward-looking statements of future performance
contained in this release are based upon current plans, expectations, events and
financial and industry trends, which may cause the Company's future operating
results and financial position to differ materially from those suggested here,
including demand for and acceptance of the Company's products, competition,
statements concerning the commencement of repurchases under the plan, the
expected termination date of the plan, general economic conditions and other
factors affecting share price and capital markets, generally. Such statements
involve risks and uncertainties, which cannot be predicted or quantified.
Historical results achieved are not necessarily indicative of future prospects
of the Company.

CONTACTS:

The J. M. Smucker Company
(330) 682-3000

Investors:
Mark R. Belgya
Vice President, Chief Financial Officer and Treasurer

George G. Sent, Jr.
Director, Corporate Finance and Investor Relations

Media:
Maribeth Badertscher
Director, Corporate Communications
</TEXT>
</DOCUMENT>
