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Segment Information (Tables) | 12 Months Ended
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Feb. 02, 2013
Segment Reporting [Abstract] |
Net Sales by Brand, Region, and Reportable Segment | Net sales by brand, region, and reportable segment are as follows:
($ in millions) |  | Gap |  | Old Navy |  | Banana Republic |  | Franchise (3) |  | Other (4) |  | Total |  | Percentage of Net Sales
Fiscal 2012 |  |  |  |  |  |  |
U.S. (1) |  | $ | 3,323 |  |  | $ | 4,945 |  |  | $ | 2,171 |  |  | $ | — |  |  | $ | — |  |  | $ | 10,439 |  |  | 67 | %
Canada |  | 352 |  |  | 410 |  |  | 216 |  |  | — |  |  | — |  |  | 978 |  |  | 6 |
Europe |  | 691 |  |  | — |  |  | 66 |  |  | 63 |  |  | — |  |  | 820 |  |  | 5 |
Asia |  | 1,062 |  |  | 9 |  |  | 148 |  |  | 86 |  |  | — |  |  | 1,305 |  |  | 9 |
Other regions |  | — |  |  | — |  |  | — |  |  | 182 |  |  | — |  |  | 182 |  |  | 1 |
Total Stores reportable segment |  | 5,428 |  |  | 5,364 |  |  | 2,601 |  |  | 331 |  |  | — |  |  | 13,724 |  |  | 88 |
Direct reportable segment (2) |  | 537 |  |  | 748 |  |  | 247 |  |  | — |  |  | 395 |  |  | 1,927 |  |  | 12 |
Total |  | $ | 5,965 |  |  | $ | 6,112 |  |  | $ | 2,848 |  |  | $ | 331 |  |  | $ | 395 |  |  | $ | 15,651 |  |  | 100 | %
Sales growth |  | 5 | % |  | 8 | % |  | 8 | % |  | 17 | % |  | 31 | % |  | 8 | % |  |
($ in millions) |  | Gap |  | Old Navy |  | Banana Republic |  | Franchise (3) |  | Other (4) |  | Total |  | Percentage of Net Sales
Fiscal 2011 |  |  |  |  |  |  |
U.S. (1) |  | $ | 3,231 |  |  | $ | 4,644 |  |  | $ | 2,060 |  |  | $ | — |  |  | $ | — |  |  | $ | 9,935 |  |  | 68 | %
Canada |  | 333 |  |  | 392 |  |  | 193 |  |  | — |  |  | — |  |  | 918 |  |  | 6 |
Europe |  | 702 |  |  | — |  |  | 54 |  |  | 69 |  |  | — |  |  | 825 |  |  | 6 |
Asia |  | 966 |  |  | — |  |  | 131 |  |  | 79 |  |  | — |  |  | 1,176 |  |  | 8 |
Other regions |  | — |  |  | — |  |  | — |  |  | 135 |  |  | — |  |  | 135 |  |  | 1 |
Total Stores reportable segment |  | 5,232 |  |  | 5,036 |  |  | 2,438 |  |  | 283 |  |  | — |  |  | 12,989 |  |  | 89 |
Direct reportable segment (2) |  | 433 |  |  | 638 |  |  | 188 |  |  | — |  |  | 301 |  |  | 1,560 |  |  | 11 |
Total |  | $ | 5,665 |  |  | $ | 5,674 |  |  | $ | 2,626 |  |  | $ | 283 |  |  | $ | 301 |  |  | $ | 14,549 |  |  | 100 | %
Sales growth (decline) |  | (1 | )% |  | (4 | )% |  | 2 | % |  | 45 | % |  | 22 | % |  | (1 | )% |  |
($ in millions) |  | Gap |  | Old Navy |  | Banana Republic |  | Franchise (3) |  | Other (4) |  | Total |  | Percentage of Net Sales
Fiscal 2010 |  |  |  |  |  |  |
U.S. (1) |  | $ | 3,454 |  |  | $ | 4,945 |  |  | $ | 2,084 |  |  | $ | — |  |  | $ | — |  |  | $ | 10,483 |  |  | 71 | %
Canada |  | 341 |  |  | 427 |  |  | 190 |  |  | — |  |  | — |  |  | 958 |  |  | 7 |
Europe |  | 703 |  |  | — |  |  | 36 |  |  | 47 |  |  | — |  |  | 786 |  |  | 5 |
Asia |  | 872 |  |  | — |  |  | 118 |  |  | 59 |  |  | — |  |  | 1,049 |  |  | 7 |
Other regions |  | — |  |  | — |  |  | — |  |  | 89 |  |  | — |  |  | 89 |  |  | 1 |
Total Stores reportable segment |  | 5,370 |  |  | 5,372 |  |  | 2,428 |  |  | 195 |  |  | — |  |  | 13,365 |  |  | 91 |
Direct reportable segment (2) |  | 365 |  |  | 533 |  |  | 155 |  |  | — |  |  | 246 |  |  | 1,299 |  |  | 9 |
Total |  | $ | 5,735 |  |  | $ | 5,905 |  |  | $ | 2,583 |  |  | $ | 195 |  |  | $ | 246 |  |  | $ | 14,664 |  |  | 100 | %
Sales growth |  | 2 | % |  | 2 | % |  | 5 | % |  | 38 | % |  | 32 | % |  | 3 | % |  |
Financial Information by Reportable Segment and Reconciliations of Operating Income | Selected financial information by reportable segment and reconciliations to our consolidated totals are as follows:
|  | Fiscal Year
($ in millions) |  | 2012 |  | 2011 |  | 2010
Operating income: |  |  |  |  |  |
Stores |  | $ | 1,508 |  |  | $ | 1,095 |  |  | $ | 1,666 |
Direct |  | 434 |  |  | 343 |  |  | 302 |
Operating income |  | $ | 1,942 |  |  | $ | 1,438 |  |  | $ | 1,968 |
Depreciation and amortization expense: |  |  |  |  |  |
Stores |  | $ | 496 |  |  | $ | 533 |  |  | $ | 584 |
Direct |  | 63 |  |  | 59 |  |  | 64 |
Depreciation and amortization expense |  | $ | 559 |  |  | $ | 592 |  |  | $ | 648 |
Purchases of property and equipment: |  |  |  |  |  |
Stores |  | $ | 364 |  |  | $ | 362 |  |  | $ | 391 |
Direct |  | 89 |  |  | 70 |  |  | 55 |
Unallocated |  | 206 |  |  | 116 |  |  | 111 |
Purchases of property and equipment |  | $ | 659 |  |  | $ | 548 |  |  | $ | 557 |
Financial Information by Reportable Segment and Reconciliations of Segment Assets |
($ in millions) |  | February 2, 2013 |  | January 28, 2012
Segment assets: |  |  |  |
Stores |  | $ | 3,407 |  |  | $ | 3,315 |
Direct |  | 886 |  |  | 591 |
Unallocated |  | 3,177 |  |  | 3,516 |
Total assets |  | $ | 7,470 |  |  | $ | 7,422 |
Schedule of Disclosure on Geographic Areas, Long-Lived Assets in Individual Foreign Countries by Country [Table Text Block] | Long-lived assets, excluding long-term derivative financial instruments in an asset position and long-term deferred tax assets, by geographic location are as follows:
($ in millions) |  | February 2, 2013 |  | January 28, 2012
U.S. (1) |  | $ | 2,488 |  |  | $ | 2,245 |
Canada |  | 196 |  |  | 191 |
Total North America |  | 2,684 |  |  | 2,436 |
Other regions |  | 445 |  |  | 462 |
Total long-lived assets |  | $ | 3,129 |  |  | $ | 2,898 |
Net Sales by Geographic Location | Net sales by geographic location are as follows:
|  | Fiscal Year
($ in millions) |  | 2012 |  | 2011 |  | 2010
U.S. (1) |  | $ | 12,194 |  |  | $ | 11,368 |  |  | $ | 11,740 |
Canada |  | 1,095 |  |  | 1,007 |  |  | 988 |
Total North America |  | 13,289 |  |  | 12,375 |  |  | 12,728 |
Other regions |  | 2,362 |  |  | 2,174 |  |  | 1,936 |
Total net sales |  | $ | 15,651 |  |  | $ | 14,549 |  |  | $ | 14,664 |

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