Segment Information (Tables)

12 Months Ended

Feb. 02, 2013

Net Sales by Brand, Region, and Reportable Segment

Net sales by brand, region, and reportable segment are as follows:



($ in millions)	Gap			Old Navy			Banana Republic			Franchise (3)			Other (4)			Total			Percentage of Net Sales
Fiscal 2012	Gap			Old Navy			Banana Republic			Franchise (3)			Other (4)			Total			Percentage of Net Sales
U.S. (1)	$	3,323		$	4,945		$	2,171		$	—		$	—		$	10,439		67	%
Canada	352			410			216			—			—			978			6
Europe	691			—			66			63			—			820			5
Asia	1,062			9			148			86			—			1,305			9
Other regions	—			—			—			182			—			182			1
Total Stores reportable segment	5,428			5,364			2,601			331			—			13,724			88
Direct reportable segment (2)	537			748			247			—			395			1,927			12
Total	$	5,965		$	6,112		$	2,848		$	331		$	395		$	15,651		100	%
Sales growth	5		%	8		%	8		%	17		%	31		%	8		%
($ in millions)	Gap			Old Navy			Banana Republic			Franchise (3)			Other (4)			Total			Percentage of Net Sales
Fiscal 2011	Gap			Old Navy			Banana Republic			Franchise (3)			Other (4)			Total			Percentage of Net Sales
U.S. (1)	$	3,231		$	4,644		$	2,060		$	—		$	—		$	9,935		68	%
Canada	333			392			193			—			—			918			6
Europe	702			—			54			69			—			825			6
Asia	966			—			131			79			—			1,176			8
Other regions	—			—			—			135			—			135			1
Total Stores reportable segment	5,232			5,036			2,438			283			—			12,989			89
Direct reportable segment (2)	433			638			188			—			301			1,560			11
Total	$	5,665		$	5,674		$	2,626		$	283		$	301		$	14,549		100	%
Sales growth (decline)	(1		)%	(4		)%	2		%	45		%	22		%	(1		)%
($ in millions)	Gap			Old Navy			Banana Republic			Franchise (3)			Other (4)			Total			Percentage of Net Sales
Fiscal 2010	Gap			Old Navy			Banana Republic			Franchise (3)			Other (4)			Total			Percentage of Net Sales
U.S. (1)	$	3,454		$	4,945		$	2,084		$	—		$	—		$	10,483		71	%
Canada	341			427			190			—			—			958			7
Europe	703			—			36			47			—			786			5
Asia	872			—			118			59			—			1,049			7
Other regions	—			—			—			89			—			89			1
Total Stores reportable segment	5,370			5,372			2,428			195			—			13,365			91
Direct reportable segment (2)	365			533			155			—			246			1,299			9
Total	$	5,735		$	5,905		$	2,583		$	195		$	246		$	14,664		100	%
Sales growth	2		%	2		%	5		%	38		%	32		%	3		%

Financial Information by Reportable Segment and Reconciliations of Operating Income

Selected financial information by reportable segment and reconciliations to our consolidated totals are as follows:



	Fiscal Year
($ in millions)	2012		2011		2010
Operating income:
Stores	$	1,508	$	1,095	$	1,666
Direct	434		343		302
Operating income	$	1,942	$	1,438	$	1,968
Depreciation and amortization expense:
Stores	$	496	$	533	$	584
Direct	63		59		64
Depreciation and amortization expense	$	559	$	592	$	648
Purchases of property and equipment:
Stores	$	364	$	362	$	391
Direct	89		70		55
Unallocated	206		116		111
Purchases of property and equipment	$	659	$	548	$	557

Financial Information by Reportable Segment and Reconciliations of Segment Assets



($ in millions)	February 2, 2013		January 28, 2012
Segment assets:
Stores	$	3,407	$	3,315
Direct	886		591
Unallocated	3,177		3,516
Total assets	$	7,470	$	7,422

Schedule of Disclosure on Geographic Areas, Long-Lived Assets in Individual Foreign Countries by Country [Table Text Block]

Long-lived assets, excluding long-term derivative financial instruments in an asset position and long-term deferred tax assets, by geographic location are as follows:



($ in millions)	February 2, 2013		January 28, 2012
U.S. (1)	$	2,488	$	2,245
Canada	196		191
Total North America	2,684		2,436
Other regions	445		462
Total long-lived assets	$	3,129	$	2,898

Net Sales by Geographic Location

Net sales by geographic location are as follows:



	Fiscal Year
($ in millions)	2012		2011		2010
U.S. (1)	$	12,194	$	11,368	$	11,740
Canada	1,095		1,007		988
Total North America	13,289		12,375		12,728
Other regions	2,362		2,174		1,936
Total net sales	$	15,651	$	14,549	$	14,664

- Definition

Tabular disclosure of all significant reconciling items in the reconciliation of total profit or loss from reportable segments, to the entity's consolidated income before income taxes, extraordinary items, and discontinued operations.

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