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Segments and Geographic Information | 9 Months Ended
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Sep. 30, 2019
Segment Reporting [Abstract] |
Segments and Geographic Information | Segments and Geographic Information In accordance with FASB ASC Topic 280, Segment Reporting, we disaggregate our operations into two reportable segments: Sirius XM and Pandora. The change in segment reporting is due to the acquisition of Pandora. The financial results of these segments are utilized by the chief operating decision maker, who is our Chief Executive Officer, for evaluating segment performance and allocating resources. Our reportable segments have been determined based on our internal management structure. For additional information on our segments refer to Note 1. Segment results include the revenues and cost of services which are directly attributable to each segment. There are no indirect revenues or costs incurred that are allocated to the segments. There are planned intersegment advertising campaigns which will be eliminated. We had less than $1 of intersegment advertising revenue during the three and nine months ended September 30, 2019. Segment revenue and gross profit were as follows during the periods presented:
| For the Three Months Ended September 30, 2019
| Sirius XM |  | Pandora |  | Total
Revenue |  |  |  |  |
Subscriber revenue | $ | 1,424 |  |  | $ | 132 |  |  | $ | 1,556 |
Advertising revenue | 51 |  |  | 315 |  |  | 366 |
Equipment revenue | 45 |  |  | — |  |  | 45 |
Other revenue | 44 |  |  | — |  |  | 44 |
Total revenue | 1,564 |  |  | 447 |  |  | 2,011 |
Cost of services (a) | (597 | ) |  | (273 | ) |  | (870 | )
Segment gross profit | $ | 967 |  |  | $ | 174 |  |  | $ | 1,141 |
The reconciliation between reportable segment gross profit to consolidated income before income tax is as follows:
| Three Months Ended September 30, 2019
Segment Gross Profit | $ | 1,141 |
Subscriber acquisition costs | (101 | )
Sales and marketing (a) | (210 | )
Engineering, design and development (a) | (63 | )
General and administrative (a) | (108 | )
Depreciation and amortization | (118 | )
Share-based payment expense | (65 | )
Total other (expense) income | (160 | )
Consolidated income before income taxes | $ | 316 |
(a) | Share-based payment expense of $11 related to cost of services, $23 related to sales and marketing, $15 related to engineering, design and development and $16 related to general and administrative has been excluded.
| For the Nine Months Ended September 30, 2019
| Sirius XM |  | Pandora |  | Total
Revenue |  |  |  |  |
Subscriber revenue | $ | 4,196 |  |  | $ | 355 |  |  | $ | 4,551 |
Advertising revenue | 149 |  |  | 784 |  |  | 933 |
Equipment revenue | 127 |  |  | — |  |  | 127 |
Other revenue | 121 |  |  | — |  |  | 121 |
Total revenue | 4,593 |  |  | 1,139 |  |  | 5,732 |
Cost of services (b) | (1,761 | ) |  | (720 | ) |  | (2,481 | )
Segment gross profit | $ | 2,832 |  |  | $ | 419 |  |  | $ | 3,251 |
The reconciliation between reportable segment gross profit to consolidated income before income tax is as follows:
| Nine Months Ended September 30, 2019
Segment Gross Profit | $ | 3,251 |
Subscriber acquisition costs | (313 | )
Sales and marketing (b) | (591 | )
Engineering, design and development (b) | (169 | )
General and administrative (b) | (332 | )
Depreciation and amortization | (344 | )
Share-based payment expense | (171 | )
Acquisition and other related costs | (83 | )
Total other (expense) income | (350 | )
Consolidated income before income taxes | $ | 898 |
(b) | Share-based payment expense of $30 related to cost of services, $57 related to sales and marketing, $37 related to engineering, design and development and $47 related to general and administrative has been excluded.
A measure of segment assets is not currently provided to the Chief Executive Officer and has therefore not been provided. As of September 30, 2019, long-lived assets were predominantly located in the United States. No individual foreign country represented a material portion of our consolidated revenue during the three and nine months ended September 30, 2019.

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- Definition The entire disclosure for reporting segments including data and tables. Reportable segments include those that meet any of the following quantitative thresholds a) it's reported revenue, including sales to external customers and intersegment sales or transfers is 10 percent or more of the combined revenue, internal and external, of all operating segments b) the absolute amount of its reported profit or loss is 10 percent or more of the greater, in absolute amount of 1) the combined reported profit of all operating segments that did not report a loss or 2) the combined reported loss of all operating segments that did report a loss c) its assets are 10 percent or more of the combined assets of all operating segments. + References Reference 1: http://fasb.org/us-gaap/role/ref/legacyRef -Publisher FASB -Name Accounting Standards Codification -Topic 280 -URI http://asc.fasb.org/topic&trid=2134510 + Details
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