XML 26 R9.htm IDEA: XBRL DOCUMENT v3.10.0.1
Investment in equity securities
12 Months Ended
Dec. 31, 2018
Investments, All Other Investments [Abstract]  
Investment in equity securities
Investment in equity securities
On April 14, 2017, the Company entered into an agreement to make a minority equity investment in a social media analytics company (the “Investee”). Pursuant to this agreement, the Company invested $2.9 million and received 4.7 million shares of preferred stock, or approximately 15.0% of the total outstanding voting securities of the Investee. The Company’s investment is carried at cost, less any impairment, plus or minus changes resulting from observable price changes in orderly transactions for an identical or similar investment of the same issuer.
The fair value of the shares of preferred stock of Investee, which is not publicly traded, is not readily determinable. There were no observable price changes or impairment indicators identified during the years ended December 31, 2018 and 2017.