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Acquisitions - Aggregate Disclosure Related to Business Acquisitions (Details) - USD ($) $ in Millions | 12 Months Ended
--- | ---
Dec. 31, 2019 | Dec. 31, 2018 | Dec. 31, 2017
Business Acquisition [Line Items] |  |  |
Cash paid, net of cash acquired | $ 0.0 | $ 297.0 | $ 58.0
Contingent acquisition consideration | 14.0 | 45.0 |
Excess purchase price allocated to goodwill | 3,280.0 | 3,280.0 | 2,956.0
Spicerack Media [Member] |  |  |
Business Acquisition [Line Items] |  |  |
Goodwill deductible for income tax purposes | $ 13.0 |  |
Aggregate total 2018 |  |  |
Business Acquisition [Line Items] |  |  |
Total consideration |  | 46.0 |
Cash paid, net of cash acquired |  | 34.0 |
Contingent acquisition consideration |  | 9.0 |
Allocation of purchase price to intangible assets, net |  | $ 42.0 |
Weighted average useful life of acquired intangible assets |  | 9 years 4 months 24 days |
Excess purchase price allocated to goodwill |  | $ 11.0 |
Aggregate total 2017 |  |  |
Business Acquisition [Line Items] |  |  |
Total consideration |  |  | 66.0
Cash paid, net of cash acquired |  |  | $ 58.0
Contingent acquisition consideration |  | 8.0 |
Allocation of purchase price to intangible assets, net |  | 56.0 |
Weighted average useful life of acquired intangible assets |  |  | 8 years 3 months 18 days
Excess purchase price allocated to goodwill |  | $ 13.0 |
Minimum |  |  |
Business Acquisition [Line Items] |  |  |
Discount rate |  | 9.00% |
Royalty rate |  | 1.00% |
Maximum |  |  |
Business Acquisition [Line Items] |  |  |
Discount rate |  | 20.00% |
Royalty rate |  | 16.00% |

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- Definition Business Combination, Recognized Identifiable Assets Acquired And Liabilities Assumed, Finite-Lived Intangibles, Royalty Rate + References No definition available. + Details
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- Definition Weighted average amortization period of finite-lived intangible assets acquired either individually or as part of a group of assets, in 'PnYnMnDTnHnMnS' format, for example, 'P1Y5M13D' represents the reported fact of one year, five months, and thirteen days. + References Reference 1: http://fasb.org/us-gaap/role/ref/legacyRef -Publisher FASB -Name Accounting Standards Codification -Topic 350 -SubTopic 30 -Section 50 -Paragraph 1 -Subparagraph (a)(3) -URI http://asc.fasb.org/extlink&oid=66006027&loc=d3e16265-109275 + Details
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- Definition Amount of consideration transferred, consisting of acquisition-date fair value of assets transferred by the acquirer, liabilities incurred by the acquirer, and equity interest issued by the acquirer. + References Reference 1: http://fasb.org/us-gaap/role/ref/legacyRef -Publisher FASB -Name Accounting Standards Codification -Topic 805 -SubTopic 30 -Section 30 -Paragraph 8 -URI http://asc.fasb.org/extlink&oid=109124213&loc=d3e6613-128477 Reference 2: http://fasb.org/us-gaap/role/ref/legacyRef -Publisher FASB -Name Accounting Standards Codification -Topic 805 -SubTopic 30 -Section 50 -Paragraph 1 -Subparagraph (b) -URI http://asc.fasb.org/extlink&oid=35744584&loc=d3e6927-128479 Reference 3: http://fasb.org/us-gaap/role/ref/legacyRef -Publisher FASB -Name Accounting Standards Codification -Topic 805 -SubTopic 30 -Section 30 -Paragraph 7 -URI http://asc.fasb.org/extlink&oid=109124213&loc=d3e6578-128477 + Details
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