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SEGMENT INFORMATION (Net sales and long lived assets by geographic areas) (Details) - USD ($)
$ in Thousands
 12 Months Ended
Dec. 31, 2020
Dec. 31, 2019
Dec. 31, 2018
Disclosure of geographical areas [line items]      
Net sales $ 8,735,435 $ 10,192,818 $ 11,454,807
Non-current assets 7,413,264 7,483,419 6,830,133
Mexico      
Disclosure of geographical areas [line items]      
Net sales 4,660,278 5,477,690 6,345,137
Non-current assets 4,726,342 4,584,802 4,093,288
Southern region      
Disclosure of geographical areas [line items]      
Net sales 1,762,785 1,704,132 1,941,168
Non-current assets 919,490 1,008,860 1,071,705
Brazil and Other markets      
Disclosure of geographical areas [line items]      
Net sales 2,312,372 3,010,996 3,168,502
Non-current assets $ 1,767,432 $ 1,889,757 $ 1,665,140