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CONSOLIDATED STATEMENTS OF OPERATIONS (USD $)
In Thousands, except Per Share data, unless otherwise specified
 3 Months Ended 9 Months Ended
Sep. 30, 2014
Sep. 30, 2013
Sep. 30, 2014
Sep. 30, 2013
Net Sales $ 2,021,424 $ 2,206,961 $ 4,029,853 $ 4,371,676
Cost of sales 1,000,286 1,018,981 2,034,614 2,043,637
Gross Profit 1,021,138 1,187,980 1,995,239 2,328,039
Advertising and promotion expenses 218,746 249,386 409,433 467,329
Other selling and administrative expenses 392,913 410,419 1,169,101 1,171,914
Operating Income 409,479 528,175 416,705 688,796
Interest expense 21,009 19,576 57,220 58,172
Interest (income) (1,773) (1,394) (5,238) (4,083)
Other non-operating (income), net (3,937) (4,350) (5,665) (2,530)
Income Before Income Taxes 394,180 514,343 370,388 637,237
Provision for income taxes 62,344 91,507 21,445 102,542
Net Income $ 331,836 $ 422,836 $ 348,943 $ 534,695
Net Income Per Common Share-Basic $ 0.97 $ 1.22 $ 1.02 $ 1.54
Weighted average number of common shares 338,728 343,279 339,216 344,733
Net Income Per Common Share-Diluted $ 0.97 $ 1.21 $ 1.02 $ 1.52
Weighted average number of common and potential common shares 340,329 346,695 341,167 348,626
Dividends Declared Per Common Share $ 0.38 $ 0.36 $ 1.14 $ 1.08