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CONSOLIDATED STATEMENTS OF OPERATIONS - USD ($)
shares in Thousands, $ in Thousands
 12 Months Ended
Dec. 31, 2015
Dec. 31, 2014
Dec. 31, 2013
Income Statement [Abstract]      
Net Sales $ 5,702,613 $ 6,023,819 $ 6,484,892
Cost of sales 2,896,255 3,022,797 3,006,009
Gross Profit 2,806,358 3,001,022 3,478,883
Advertising and promotion expenses 717,852 733,243 750,205
Other selling and administrative expenses 1,547,584 1,614,065 1,560,575
Operating Income 540,922 653,714 1,168,103
Interest expense 85,270 79,271 78,505
Interest (income) (7,230) (7,382) (5,555)
Other non-operating (income), net (1,033) (5,085) (3,975)
Income Before Income Taxes 463,915 586,910 1,099,128
Provision for income taxes 94,499 88,036 195,184
Net Income $ 369,416 $ 498,874 $ 903,944
Net Income Per Common Share-Basic (in USD per share) $ 1.08 $ 1.46 $ 2.61
Weighted average number of common shares (in shares) 339,172 339,016 343,394
Net Income Per Common Share-Diluted (in USD per share) $ 1.08 $ 1.45 $ 2.58
Weighted average number of common and potential common shares (in shares) 339,748 340,768 347,459
Dividends Declared Per Common Share (in USD per share) $ 1.52 $ 1.52 $ 1.44