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    <link:label id="lab_us-gaap_ProvisionForDoubtfulAccounts_D6474E9B2F55E9E743BA9C5FDF84B265_terseLabel_en-US" xlink:label="lab_us-gaap_ProvisionForDoubtfulAccounts_D6474E9B2F55E9E743BA9C5FDF84B265" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Bad debt expense</link:label>
    <link:label id="lab_us-gaap_ProvisionForDoubtfulAccounts_D6474E9B2F55E9E743BA9C5FDF84B265_label_en-US" xlink:label="lab_us-gaap_ProvisionForDoubtfulAccounts_D6474E9B2F55E9E743BA9C5FDF84B265" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Provision for Doubtful Accounts</link:label>
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    <link:label id="lab_us-gaap_InventoryWriteDown_5A29B798584A6C6AE2929C5FDF84515D_terseLabel_en-US" xlink:label="lab_us-gaap_InventoryWriteDown_5A29B798584A6C6AE2929C5FDF84515D" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Inventory obsolescence</link:label>
    <link:label id="lab_us-gaap_InventoryWriteDown_5A29B798584A6C6AE2929C5FDF84515D_label_en-US" xlink:label="lab_us-gaap_InventoryWriteDown_5A29B798584A6C6AE2929C5FDF84515D" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Inventory Write-down</link:label>
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    <link:label id="lab_us-gaap_IncreaseDecreaseInOperatingCapitalAbstract_540A930FB4E89C6653AF9C5FDF8474FB_label_en-US" xlink:label="lab_us-gaap_IncreaseDecreaseInOperatingCapitalAbstract_540A930FB4E89C6653AF9C5FDF8474FB" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Increase (Decrease) in Operating Capital [Abstract]</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2018/elts/us-gaap-2018-01-31.xsd#us-gaap_IncreaseDecreaseInOperatingCapitalAbstract" xlink:label="loc_us-gaap_IncreaseDecreaseInOperatingCapitalAbstract_540A930FB4E89C6653AF9C5FDF8474FB" xlink:type="locator" />
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    <link:label id="lab_us-gaap_IncreaseDecreaseInAccountsReceivable_363EB76B081254ADB2AC9C5FDF84FC31_negatedLabel_en-US" xlink:label="lab_us-gaap_IncreaseDecreaseInAccountsReceivable_363EB76B081254ADB2AC9C5FDF84FC31" xlink:role="http://www.xbrl.org/2009/role/negatedLabel" xlink:type="resource" xml:lang="en-US">Accounts receivable</link:label>
    <link:label id="lab_us-gaap_IncreaseDecreaseInAccountsReceivable_363EB76B081254ADB2AC9C5FDF84FC31_label_en-US" xlink:label="lab_us-gaap_IncreaseDecreaseInAccountsReceivable_363EB76B081254ADB2AC9C5FDF84FC31" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Increase (Decrease) in Accounts Receivable</link:label>
    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2018/elts/us-gaap-2018-01-31.xsd#us-gaap_IncreaseDecreaseInAccountsReceivable" xlink:label="loc_us-gaap_IncreaseDecreaseInAccountsReceivable_363EB76B081254ADB2AC9C5FDF84FC31" xlink:type="locator" />
    <link:labelArc order="1" xlink:arcrole="http://www.xbrl.org/2003/arcrole/concept-label" xlink:from="loc_us-gaap_IncreaseDecreaseInAccountsReceivable_363EB76B081254ADB2AC9C5FDF84FC31" xlink:to="lab_us-gaap_IncreaseDecreaseInAccountsReceivable_363EB76B081254ADB2AC9C5FDF84FC31" xlink:type="arc" />
    <link:label id="lab_us-gaap_IncreaseDecreaseInInventories_82A3A64E642FBEC22CA99C5FDF849CE6_negatedLabel_en-US" xlink:label="lab_us-gaap_IncreaseDecreaseInInventories_82A3A64E642FBEC22CA99C5FDF849CE6" xlink:role="http://www.xbrl.org/2009/role/negatedLabel" xlink:type="resource" xml:lang="en-US">Inventories</link:label>
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    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2018/elts/us-gaap-2018-01-31.xsd#us-gaap_IncreaseDecreaseInInventories" xlink:label="loc_us-gaap_IncreaseDecreaseInInventories_82A3A64E642FBEC22CA99C5FDF849CE6" xlink:type="locator" />
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    <link:label id="lab_us-gaap_IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets_E9B65BD03B09C394A9A19C5FDF84B727_negatedLabel_en-US" xlink:label="lab_us-gaap_IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets_E9B65BD03B09C394A9A19C5FDF84B727" xlink:role="http://www.xbrl.org/2009/role/negatedLabel" xlink:type="resource" xml:lang="en-US">Prepaid expenses and other current assets</link:label>
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    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2018/elts/us-gaap-2018-01-31.xsd#us-gaap_IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets" xlink:label="loc_us-gaap_IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets_E9B65BD03B09C394A9A19C5FDF84B727" xlink:type="locator" />
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    <link:label id="lab_us-gaap_IncreaseDecreaseInAccountsPayableAndAccruedLiabilities_B960988176F7520398489C5FDF857642_terseLabel_en-US" xlink:label="lab_us-gaap_IncreaseDecreaseInAccountsPayableAndAccruedLiabilities_B960988176F7520398489C5FDF857642" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Accounts payable, accrued liabilities, and income taxes payable</link:label>
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    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2018/elts/us-gaap-2018-01-31.xsd#us-gaap_IncreaseDecreaseInAccountsPayableAndAccruedLiabilities" xlink:label="loc_us-gaap_IncreaseDecreaseInAccountsPayableAndAccruedLiabilities_B960988176F7520398489C5FDF857642" xlink:type="locator" />
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    <link:label id="lab_us-gaap_IncreaseDecreaseInOtherOperatingCapitalNet_1BE263436BE9A371A2FC9C5FDF8513DD_negatedLabel_en-US" xlink:label="lab_us-gaap_IncreaseDecreaseInOtherOperatingCapitalNet_1BE263436BE9A371A2FC9C5FDF8513DD" xlink:role="http://www.xbrl.org/2009/role/negatedLabel" xlink:type="resource" xml:lang="en-US">Other, net</link:label>
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    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2018/elts/us-gaap-2018-01-31.xsd#us-gaap_IncreaseDecreaseInOtherOperatingCapitalNet" xlink:label="loc_us-gaap_IncreaseDecreaseInOtherOperatingCapitalNet_1BE263436BE9A371A2FC9C5FDF8513DD" xlink:type="locator" />
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    <link:label id="lab_us-gaap_NetCashProvidedByUsedInOperatingActivities_20BD03211F8CDECB5A4B9C5FDF8584F9_totalLabel_en-US" xlink:label="lab_us-gaap_NetCashProvidedByUsedInOperatingActivities_20BD03211F8CDECB5A4B9C5FDF8584F9" xlink:role="http://www.xbrl.org/2003/role/totalLabel" xlink:type="resource" xml:lang="en-US">Net cash flows used for operating activities</link:label>
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    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2018/elts/us-gaap-2018-01-31.xsd#us-gaap_NetCashProvidedByUsedInOperatingActivities" xlink:label="loc_us-gaap_NetCashProvidedByUsedInOperatingActivities_20BD03211F8CDECB5A4B9C5FDF8584F9" xlink:type="locator" />
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    <link:label id="lab_us-gaap_NetCashProvidedByUsedInInvestingActivitiesAbstract_916403D2601D23E13CE59C5FDF85682B_terseLabel_en-US" xlink:label="lab_us-gaap_NetCashProvidedByUsedInInvestingActivitiesAbstract_916403D2601D23E13CE59C5FDF85682B" xlink:role="http://www.xbrl.org/2003/role/terseLabel" xlink:type="resource" xml:lang="en-US">Cash Flows From Investing Activities:</link:label>
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    <link:label id="lab_us-gaap_PaymentsToAcquireOtherPropertyPlantAndEquipment_386BE883A001C6426A7D9C5FDF854C55_negatedLabel_en-US" xlink:label="lab_us-gaap_PaymentsToAcquireOtherPropertyPlantAndEquipment_386BE883A001C6426A7D9C5FDF854C55" xlink:role="http://www.xbrl.org/2009/role/negatedLabel" xlink:type="resource" xml:lang="en-US">Purchases of tools, dies, and molds</link:label>
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    <link:loc xlink:href="http://xbrl.fasb.org/us-gaap/2018/elts/us-gaap-2018-01-31.xsd#us-gaap_PaymentsToAcquireOtherPropertyPlantAndEquipment" xlink:label="loc_us-gaap_PaymentsToAcquireOtherPropertyPlantAndEquipment_386BE883A001C6426A7D9C5FDF854C55" xlink:type="locator" />
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    <link:label id="lab_us-gaap_EarningsPerShareBasicAbstract_91FA8E61EC23096D06DC8238387BD916_label_en-US" xlink:label="lab_us-gaap_EarningsPerShareBasicAbstract_91FA8E61EC23096D06DC8238387BD916" xlink:role="http://www.xbrl.org/2003/role/label" xlink:type="resource" xml:lang="en-US">Earnings Per Share, Basic [Abstract]</link:label>
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    <link:label id="lab_mat_IncomeAllocableToParticipatingSharesDiluted_2989E5690B82029B7C638238387CFFD4_negatedTerseLabel_en-US" xlink:label="lab_mat_IncomeAllocableToParticipatingSharesDiluted_2989E5690B82029B7C638238387CFFD4" xlink:role="http://www.xbrl.org/2009/role/negatedTerseLabel" xlink:type="resource" xml:lang="en-US">Less: net loss allocable to participating RSUs</link:label>
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