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Segment Information
6 Months Ended
Jun. 30, 2025
Segment Reporting [Abstract]  
Segment Information Segment Information
Mattel designs, manufactures, and markets a broad variety of toy products worldwide, which are sold to its customers and directly to consumers.
Segment Data
Mattel's reportable segments are (i) North America and (ii) International. The North America and International segments sell products across Mattel's categories, although some products are developed and adapted for particular international markets, and American Girl products are sold only in North America.
Mattel's reportable segments are aligned to the structure used by its Chief Executive Officer, who is also the Chief Operating Decision Maker ("CODM"), to allocate resources and assess performance. Mattel's CODM evaluates segment performance based on each segment's gross profit and operating income. The CODM also uses these metrics in the annual budgeting and quarterly forecasting process to inform decisions about allocating capital and other resources to each segment.
The following tables present information regarding Mattel's statement of operations information by segment. The corporate and other category includes operating costs not allocated to individual segments, including charges related to incentive and share-based compensation, corporate headquarters functions managed on a worldwide basis, the impact of changes in foreign currency exchange rates on intercompany transactions, and certain severance and other restructuring costs. It is impracticable for Mattel to present net sales by categories, brands, or products, as trade discounts and other allowances are generally recorded in the financial accounting systems by customer.
 For the Three Months Ended June 30, 2025
North AmericaInternationalTotal Reportable SegmentsCorporate
and other
Consolidated
(In thousands)
Net Sales$510,796 $507,766 $1,018,562 $— $1,018,562 
Cost of sales (a)265,716 245,034 510,750 (11,139)499,611 
Gross Profit245,080 262,732 507,812 11,139 518,951 
Advertising and promotion expenses34,942 44,182 79,124 — 79,124 
Other selling and administrative expenses (b)116,326 103,620 219,946 141,382 361,328 
Operating Income (Loss)93,812 114,930 208,742 (130,243)78,499 
Interest expense29,354 29,354 
Interest (income)(12,365)(12,365)
Other non-operating expense, net(1,417)(1,417)
Income (Loss) Before Income Taxes$62,927 
(a)Cost of sales included severance and other restructuring charges of approximately $2 million which was allocated to the North America and International segments.
(b)Other selling and administrative expenses included severance and other restructuring charges, the impact of inclined sleeper product recall litigation, incentive compensation, and share-based compensation of approximately $2 million, $6 million, $20 million, and $19 million, respectively, which were recorded in corporate and other.
 For the Six Months Ended June 30, 2025
North AmericaInternationalTotal Reportable SegmentsCorporate
and other
Consolidated
(In thousands)
Net Sales$1,002,161 $843,030 $1,845,191 $— $1,845,191 
Cost of sales (a)522,009 420,556 942,565 (24,421)918,144 
Gross Profit480,152 422,474 902,626 24,421 927,047 
Advertising and promotion expenses73,528 75,794 149,322 — 149,322 
Other selling and administrative expenses (b)229,741 208,431 438,172 314,034 752,206 
Operating Income (Loss)176,883 138,249 315,132 (289,613)25,519 
Interest expense58,588 58,588 
Interest (income)(28,317)(28,317)
Other non-operating expense, net11,623 11,623 
Income (Loss) Before Income Taxes$(16,375)
(a)Cost of sales included severance and other restructuring charges of approximately $4 million which was allocated to the North America and International segments.
(b)Other selling and administrative expenses included severance and other restructuring charges, the impact of inclined sleeper product recall litigation, incentive compensation, and share-based compensation of approximately $24 million, $20 million, $44 million, and $39 million, respectively, which were recorded in corporate and other.
 For the Three Months Ended June 30, 2024
North AmericaInternationalTotal Reportable SegmentsCorporate
and other
Consolidated
(In thousands)
Net Sales$606,480 $473,248 $1,079,728 $— $1,079,728 
Cost of sales (a)319,773 247,855 567,628 (18,636)548,992 
Gross Profit286,707 225,393 512,100 18,636 530,736 
Advertising and promotion expenses31,977 41,742 73,719 — 73,719 
Other selling and administrative expenses (b)117,803 106,340 224,143 149,667 373,810 
Operating Income (Loss)136,927 77,311 214,238 (131,031)83,207 
Interest expense29,984 29,984 
Interest (income)(12,398)(12,398)
Other non-operating expense, net6,110 6,110 
Income (Loss) Before Income Taxes$59,511 
(a)Cost of sales included severance and other restructuring charges of approximately $1 million which was allocated to the North America and International segments.
(b)Other selling and administrative expenses included severance and other restructuring charges, the impact of inclined sleeper product recall litigation, incentive compensation, and share-based compensation of approximately $10 million, $2 million, $26 million, and $20 million, respectively, which were recorded in corporate and other.
 For the Six Months Ended June 30, 2024
North AmericaInternationalTotal Reportable SegmentsCorporate
and other
Consolidated
(In thousands)
Net Sales$1,084,267 $804,970 $1,889,237 $— $1,889,237 
Cost of sales (a)576,918 431,935 1,008,853 (39,222)969,631 
Gross Profit507,349 373,035 880,384 39,222 919,606 
Advertising and promotion expenses66,692 78,468 145,160 — 145,160 
Other selling and administrative expenses (b)230,740 207,985 438,725 288,032 726,757 
Operating Income (Loss)209,917 86,582 296,499 (248,810)47,689 
Interest expense60,044 60,044 
Interest (income)(29,680)(29,680)
Other non-operating expense, net11,721 11,721 
Income (Loss) Before Income Taxes$5,604 
(a)Cost of sales included severance and other restructuring charges of approximately $3 million which was allocated to the North America and International segments.
(b)Other selling and administrative expenses included severance and other restructuring charges, the impact of inclined sleeper product recall litigation, incentive compensation, and share-based compensation of approximately $17 million, $6 million, $53 million, and $38 million, respectively, which were recorded in corporate and other.
The following tables present information regarding depreciation and amortization by segment, as well as assets by segment.
 For the Three Months EndedFor the Six Months Ended
 June 30,
2025
June 30,
2024
June 30,
2025
June 30,
2024
 (In thousands)(In thousands)
Depreciation and Amortization by Segment
North America$23,249 $23,541 $46,120 $47,384 
International14,251 13,801 28,110 27,499 
37,500 37,342 74,230 74,883 
Corporate and other5,087 4,607 10,142 9,402 
Depreciation and amortization$42,587 $41,949 $84,372 $84,285 

Segment assets were comprised of accounts receivable and inventories, net of applicable reserves and allowances.
June 30,
2025
June 30,
2024
December 31,
2024
 (In thousands)
Assets by Segment
North America$750,245 $779,167 $757,552 
International762,181 719,869 651,738 
1,512,426 1,499,036 1,409,290 
Corporate and other147,967 117,246 95,620 
Accounts receivable, net and inventories$1,660,393 $1,616,282 $1,504,910 
Geographic Information
The following table presents information regarding Mattel's net sales by geographic area. Net sales are attributed to countries based on the location of the customer:
 For the Three Months EndedFor the Six Months Ended
 June 30,
2025
June 30,
2024
June 30,
2025
June 30,
2024
 (In thousands)
Net Sales by Geographic Area
North America$510,796 $606,480 $1,002,161 $1,084,267 
International
EMEA277,470 250,688 474,575 435,927 
Latin America128,611 134,597 193,212 214,248 
Asia Pacific101,685 87,963 175,243 154,795 
Total International507,766 473,248 843,030 804,970 
Net sales$1,018,562 $1,079,728 $1,845,191 $1,889,237