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REVENUE RECOGNITION - Narrative (Details) - USD ($) $ in Millions | Jun. 30, 2023 | Dec. 31, 2022 | Jun. 30, 2022 | Dec. 31, 2021
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SEC Schedule, 12-09, Valuation and Qualifying Accounts Disclosure [Line Items] |  |  |  |
Cooperative advertising credits included in rebates | $ 475 | $ 484 | $ 557 | $ 468
Rebates, Advertising Credits Portion |  |  |  |
SEC Schedule, 12-09, Valuation and Qualifying Accounts Disclosure [Line Items] |  |  |  |
Cooperative advertising credits included in rebates | $ 49 | $ 35 | $ 43 | $ 31

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