XML 118 R101.htm IDEA: XBRL DOCUMENT v3.8.0.1
Expenses by Nature - Summary of Expenses by Nature Selling and Marketing Expenses (Detail) - TRY (₺)
₺ in Thousands
 12 Months Ended
Dec. 31, 2017
Dec. 31, 2016
Dec. 31, 2015
Summary Of Expenses By Nature Selling And Marketing Expenses [Line Items]      
Selling and marketing expenses ₺ (2,005,420) ₺ (1,910,947) ₺ (1,901,859)
Selling expenses [member]      
Summary Of Expenses By Nature Selling And Marketing Expenses [Line Items]      
Selling and marketing expenses (898,936) (757,869) (783,234)
Marketing expenses [member]      
Summary Of Expenses By Nature Selling And Marketing Expenses [Line Items]      
Selling and marketing expenses (532,989) (518,382) (428,596)
Employee benefit expense [member]      
Summary Of Expenses By Nature Selling And Marketing Expenses [Line Items]      
Selling and marketing expenses (394,421) (354,380) (381,582)
Frequency usage fees related to prepaid subscribers [member]      
Summary Of Expenses By Nature Selling And Marketing Expenses [Line Items]      
Selling and marketing expenses (82,994) (186,530) (191,408)
Other [member]      
Summary Of Expenses By Nature Selling And Marketing Expenses [Line Items]      
Selling and marketing expenses ₺ (96,080) ₺ (93,786) ₺ (117,039)