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Note 17 - Unaudited Quarterly Financial Data (Details) - Quarterly Financial Data (USD $) In Thousands, except Per Share data, unless otherwise specified | 12 Months Ended
--- | ---
Dec. 31, 2014 | Dec. 31, 2013 | Dec. 31, 2012
2014 |  |  |
Revenues | $ 4,727,356 us-gaap_Revenues | $ 3,384,705 us-gaap_Revenues | $ 3,090,567 us-gaap_Revenues
Gross profit | 756,046 us-gaap_GrossProfit | 572,014 us-gaap_GrossProfit | 500,767 us-gaap_GrossProfit
Operating income | 141,741 us-gaap_OperatingIncomeLoss | 91,754 us-gaap_OperatingIncomeLoss | 114,200 us-gaap_OperatingIncomeLoss
Income before income taxes | 130,543 us-gaap_IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest | 81,061 us-gaap_IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest | 101,183 us-gaap_IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest
Net income | 79,957 us-gaap_NetIncomeLoss | 49,217 us-gaap_NetIncomeLoss | 62,455 us-gaap_NetIncomeLoss
Earnings per share: |  |  |
Basic (in Dollars per share) | $ 2.01 us-gaap_EarningsPerShareBasic | $ 1.25 us-gaap_EarningsPerShareBasic | $ 1.62 us-gaap_EarningsPerShareBasic
Diluted (in Dollars per share) | $ 1.96 us-gaap_EarningsPerShareDiluted | $ 1.22 us-gaap_EarningsPerShareDiluted | $ 1.57 us-gaap_EarningsPerShareDiluted
First Quarter [Member] |  |  |
2014 |  |  |
Revenues | 958,667 us-gaap_Revenues / us-gaap_CreationDateAxis = rusha_FirstQuarterMember |  |
Gross profit | 165,925 us-gaap_GrossProfit / us-gaap_CreationDateAxis = rusha_FirstQuarterMember |  |
Operating income | 22,746 us-gaap_OperatingIncomeLoss / us-gaap_CreationDateAxis = rusha_FirstQuarterMember |  |
Income before income taxes | 19,615 us-gaap_IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest / us-gaap_CreationDateAxis = rusha_FirstQuarterMember |  |
Net income | 12,014 us-gaap_NetIncomeLoss / us-gaap_CreationDateAxis = rusha_FirstQuarterMember |  |
Earnings per share: |  |  |
Basic (in Dollars per share) | $ 0.31 us-gaap_EarningsPerShareBasic / us-gaap_CreationDateAxis = rusha_FirstQuarterMember |  |
Diluted (in Dollars per share) | $ 0.30 us-gaap_EarningsPerShareDiluted / us-gaap_CreationDateAxis = rusha_FirstQuarterMember |  |
Second Quarter [Member] |  |  |
2014 |  |  |
Revenues | 1,182,461 us-gaap_Revenues / us-gaap_CreationDateAxis = rusha_SecondQuarterMember |  |
Gross profit | 193,349 us-gaap_GrossProfit / us-gaap_CreationDateAxis = rusha_SecondQuarterMember |  |
Operating income | 34,932 us-gaap_OperatingIncomeLoss / us-gaap_CreationDateAxis = rusha_SecondQuarterMember |  |
Income before income taxes | 32,389 us-gaap_IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest / us-gaap_CreationDateAxis = rusha_SecondQuarterMember |  |
Net income | 19,838 us-gaap_NetIncomeLoss / us-gaap_CreationDateAxis = rusha_SecondQuarterMember |  |
Earnings per share: |  |  |
Basic (in Dollars per share) | $ 0.50 us-gaap_EarningsPerShareBasic / us-gaap_CreationDateAxis = rusha_SecondQuarterMember |  |
Diluted (in Dollars per share) | $ 0.49 us-gaap_EarningsPerShareDiluted / us-gaap_CreationDateAxis = rusha_SecondQuarterMember |  |
Third Quarter [Member] |  |  |
2014 |  |  |
Revenues | 1,241,022 us-gaap_Revenues / us-gaap_CreationDateAxis = rusha_ThirdQuarterMember |  |
Gross profit | 198,739 us-gaap_GrossProfit / us-gaap_CreationDateAxis = rusha_ThirdQuarterMember |  |
Operating income | 41,018 us-gaap_OperatingIncomeLoss / us-gaap_CreationDateAxis = rusha_ThirdQuarterMember |  |
Income before income taxes | 38,329 us-gaap_IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest / us-gaap_CreationDateAxis = rusha_ThirdQuarterMember |  |
Net income | 23,478 us-gaap_NetIncomeLoss / us-gaap_CreationDateAxis = rusha_ThirdQuarterMember |  |
Earnings per share: |  |  |
Basic (in Dollars per share) | $ 0.59 us-gaap_EarningsPerShareBasic / us-gaap_CreationDateAxis = rusha_ThirdQuarterMember |  |
Diluted (in Dollars per share) | $ 0.57 us-gaap_EarningsPerShareDiluted / us-gaap_CreationDateAxis = rusha_ThirdQuarterMember |  |
Fourth Quarter [Member] |  |  |
2014 |  |  |
Revenues | 1,345,206 us-gaap_Revenues / us-gaap_CreationDateAxis = rusha_FourthQuarterMember |  |
Gross profit | 198,033 us-gaap_GrossProfit / us-gaap_CreationDateAxis = rusha_FourthQuarterMember |  |
Operating income | 43,045 us-gaap_OperatingIncomeLoss / us-gaap_CreationDateAxis = rusha_FourthQuarterMember |  |
Income before income taxes | 40,210 us-gaap_IncomeLossFromContinuingOperationsBeforeIncomeTaxesExtraordinaryItemsNoncontrollingInterest / us-gaap_CreationDateAxis = rusha_FourthQuarterMember |  |
Net income | $ 24,627 us-gaap_NetIncomeLoss / us-gaap_CreationDateAxis = rusha_FourthQuarterMember |  |
Earnings per share: |  |  |
Basic (in Dollars per share) | $ 0.62 us-gaap_EarningsPerShareBasic / us-gaap_CreationDateAxis = rusha_FourthQuarterMember |  |
Diluted (in Dollars per share) | $ 0.60 us-gaap_EarningsPerShareDiluted / us-gaap_CreationDateAxis = rusha_FourthQuarterMember |  |

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