    <SEC-DOCUMENT>0001437749-17-006031-index.html : 20170404
    <SEC-HEADER>0001437749-17-006031.hdr.sgml : 20170404
    <ACCEPTANCE-DATETIME>20170404162351
    ACCESSION NUMBER:		0001437749-17-006031
    CONFORMED SUBMISSION TYPE:	DEF 14A
    PUBLIC DOCUMENT COUNT:		14
    CONFORMED PERIOD OF REPORT:	20170516
    FILED AS OF DATE:		20170404
    DATE AS OF CHANGE:		20170404
    EFFECTIVENESS DATE:		20170404

    FILER:

    	COMPANY DATA:
    		COMPANY CONFORMED NAME:			RUSH ENTERPRISES INC \TX\
    		CENTRAL INDEX KEY:			0001012019
    		STANDARD INDUSTRIAL CLASSIFICATION:	RETAIL-AUTO DEALERS & GASOLINE STATIONS [5500]
    		IRS NUMBER:				741733016
    		STATE OF INCORPORATION:			TX
    		FISCAL YEAR END:			1231

    	FILING VALUES:
    		FORM TYPE:		DEF 14A
    		SEC ACT:		1934 Act
    		SEC FILE NUMBER:	000-20797
    		FILM NUMBER:		17738526

    	BUSINESS ADDRESS:
    		STREET 1:		555 IH 35 SOUTH
    		CITY:			NEW BRAUNFELS
    		STATE:			TX
    		ZIP:			78130
    		BUSINESS PHONE:		8306265200

    	MAIL ADDRESS:
    		STREET 1:		555 IH 35 SOUTH
    		CITY:			NEW BRAUNFELS
    		STATE:			TX
    		ZIP:			78130
    </SEC-HEADER>
    <DOCUMENT>
    <TYPE>DEF 14A
    <SEQUENCE>1
    <FILENAME>rusha20170401_def14a.htm
    <DESCRIPTION>FORM DEF 14A
    <TEXT>
    Document 1 - file: rusha20170401_def14a.htm

    </DOCUMENT>
    <DOCUMENT>
    <TYPE>GRAPHIC
    <SEQUENCE>2
    <FILENAME>b2.jpg
    <TEXT>
    Document 2 - file: b2.jpg

    </DOCUMENT>
    <DOCUMENT>
    <TYPE>GRAPHIC
    <SEQUENCE>3
    <FILENAME>rushacard.jpg
    <TEXT>
    Document 3 - file: rushacard.jpg

    </DOCUMENT>
    <DOCUMENT>
    <TYPE>GRAPHIC
    <SEQUENCE>4
    <FILENAME>cpgraph.jpg
    <TEXT>
    Document 4 - file: cpgraph.jpg

    </DOCUMENT>
    <DOCUMENT>
    <TYPE>GRAPHIC
    <SEQUENCE>5
    <FILENAME>graphkey.jpg
    <TEXT>
    Document 5 - file: graphkey.jpg

    </DOCUMENT>
    <DOCUMENT>
    <TYPE>GRAPHIC
    <SEQUENCE>6
    <FILENAME>graph2.jpg
    <TEXT>
    Document 6 - file: graph2.jpg

    </DOCUMENT>
    <DOCUMENT>
    <TYPE>GRAPHIC
    <SEQUENCE>7
    <FILENAME>graph1.jpg
    <TEXT>
    Document 7 - file: graph1.jpg

    </DOCUMENT>
    <DOCUMENT>
    <TYPE>GRAPHIC
    <SEQUENCE>8
    <FILENAME>rusha20170401_def14aimg006.jpg
    <TEXT>
    Document 8 - file: rusha20170401_def14aimg006.jpg

    </DOCUMENT>
    <DOCUMENT>
    <TYPE>GRAPHIC
    <SEQUENCE>9
    <FILENAME>graph24.jpg
    <TEXT>
    Document 9 - file: graph24.jpg

    </DOCUMENT>
    <DOCUMENT>
    <TYPE>GRAPHIC
    <SEQUENCE>10
    <FILENAME>rusha20170401_def14aimg004.jpg
    <TEXT>
    Document 10 - file: rusha20170401_def14aimg004.jpg

    </DOCUMENT>
    <DOCUMENT>
    <TYPE>GRAPHIC
    <SEQUENCE>11
    <FILENAME>rusha20170401_def14aimg003.jpg
    <TEXT>
    Document 11 - file: rusha20170401_def14aimg003.jpg

    </DOCUMENT>
    <DOCUMENT>
    <TYPE>GRAPHIC
    <SEQUENCE>12
    <FILENAME>mgoldstone.jpg
    <TEXT>
    Document 12 - file: mgoldstone.jpg

    </DOCUMENT>
    <DOCUMENT>
    <TYPE>GRAPHIC
    <SEQUENCE>13
    <FILENAME>sig2.jpg
    <TEXT>
    Document 13 - file: sig2.jpg

    </DOCUMENT>
    <DOCUMENT>
    <TYPE>GRAPHIC
    <SEQUENCE>14
    <FILENAME>rushlogo.jpg
    <TEXT>
    Document 14 - file: rushlogo.jpg

    </DOCUMENT>
    </SEC-DOCUMENT>