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v3.19.2

Revenue recognition (Tables) | 6 Months Ended
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Aug. 03, 2019
Revenue from Contract with Customer [Abstract] |
Disaggregation of Revenue | The following tables provide the Company’s revenue, disaggregated by banner, major product and channel, for the 13 and 26 weeks ended August 3, 2019 and August 4, 2018:
| 13 weeks ended August 3, 2019 |  | 13 weeks ended August 4, 2018
(in millions) | North America |  | International |  | Other |  | Consolidated |  | North America |  | International |  | Other |  | Consolidated
Sales by banner: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Kay | $ | 528.9 |  |  | $ | — |  |  | $ | — |  |  | $ | 528.9 |  |  | $ | 546.0 |  |  | $ | — |  |  | $ | — |  |  | $ | 546.0 |
Zales | 275.9 |  |  | — |  |  | — |  |  | 275.9 |  |  | 278.5 |  |  | — |  |  | — |  |  | 278.5 |
Jared | 254.6 |  |  | — |  |  | — |  |  | 254.6 |  |  | 271.2 |  |  | — |  |  | — |  |  | 271.2 |
Piercing Pagoda | 74.2 |  |  | — |  |  | — |  |  | 74.2 |  |  | 67.6 |  |  | — |  |  | — |  |  | 67.6 |
James Allen | 53.6 |  |  | — |  |  | — |  |  | 53.6 |  |  | 54.4 |  |  | — |  |  | — |  |  | 54.4 |
Peoples | 45.5 |  |  | — |  |  | — |  |  | 45.5 |  |  | 47.7 |  |  | — |  |  | — |  |  | 47.7 |
Regional banners | 8.3 |  |  | — |  |  | — |  |  | 8.3 |  |  | 21.3 |  |  | — |  |  | — |  |  | 21.3 |
International segment | — |  |  | 113.9 |  |  | — |  |  | 113.9 |  |  | — |  |  | 131.5 |  |  | — |  |  | 131.5 |
Other(1) | — |  |  | — |  |  | 9.5 |  |  | 9.5 |  |  | — |  |  | — |  |  | 1.9 |  |  | 1.9 |
Total sales | $ | 1,241.0 |  |  | $ | 113.9 |  |  | $ | 9.5 |  |  | $ | 1,364.4 |  |  | $ | 1,286.7 |  |  | $ | 131.5 |  |  | $ | 1.9 |  |  | $ | 1,420.1 |
| 26 weeks ended August 3, 2019 |  | 26 weeks ended August 4, 2018
(in millions) | North America |  | International |  | Other |  | Consolidated |  | North America |  | International |  | Other |  | Consolidated
Sales by banner: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Kay | $ | 1,103.7 |  |  | $ | — |  |  | $ | — |  |  | $ | 1,103.7 |  |  | $ | 1,129.2 |  |  | $ | — |  |  | $ | — |  |  | $ | 1,129.2 |
Zales | 560.9 |  |  | — |  |  | — |  |  | 560.9 |  |  | 576.6 |  |  | — |  |  | — |  |  | 576.6 |
Jared | 509.6 |  |  | — |  |  | — |  |  | 509.6 |  |  | 538.7 |  |  | — |  |  | — |  |  | 538.7 |
Piercing Pagoda | 156.8 |  |  | — |  |  | — |  |  | 156.8 |  |  | 142.0 |  |  | — |  |  | — |  |  | 142.0 |
James Allen | 105.6 |  |  | — |  |  | — |  |  | 105.6 |  |  | 107.7 |  |  | — |  |  | — |  |  | 107.7 |
Peoples | 87.2 |  |  | — |  |  | — |  |  | 87.2 |  |  | 94.4 |  |  | — |  |  | — |  |  | 94.4 |
Regional banners | 17.5 |  |  | — |  |  | — |  |  | 17.5 |  |  | 45.9 |  |  | — |  |  | — |  |  | 45.9 |
International segment | — |  |  | 225.4 |  |  | — |  |  | 225.4 |  |  | — |  |  | 260.2 |  |  | — |  |  | 260.2 |
Other(1) | — |  |  | — |  |  | 29.4 |  |  | 29.4 |  |  | — |  |  | — |  |  | 6.0 |  |  | 6.0 |
Total sales | $ | 2,541.3 |  |  | $ | 225.4 |  |  | $ | 29.4 |  |  | $ | 2,796.1 |  |  | $ | 2,634.5 |  |  | $ | 260.2 |  |  | $ | 6.0 |  |  | $ | 2,900.7 |
(1) | Includes sales from Signet’s diamond sourcing initiative.
| 13 weeks ended August 3, 2019 |  | 13 weeks ended August 4, 2018
(in millions) | North America |  | International |  | Other |  | Consolidated |  | North America |  | International |  | Other |  | Consolidated
Sales by product: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Bridal | $ | 560.3 |  |  | $ | 47.3 |  |  | $ | — |  |  | $ | 607.6 |  |  | $ | 585.1 |  |  | $ | 51.8 |  |  | $ | — |  |  | $ | 636.9 |
Fashion | 435.4 |  |  | 21.2 |  |  | — |  |  | 456.6 |  |  | 420.5 |  |  | 27.2 |  |  | — |  |  | 447.7 |
Watches | 53.0 |  |  | 39.3 |  |  | — |  |  | 92.3 |  |  | 58.0 |  |  | 46.8 |  |  | — |  |  | 104.8 |
Other(1) | 192.3 |  |  | 6.1 |  |  | 9.5 |  |  | 207.9 |  |  | 223.1 |  |  | 5.7 |  |  | 1.9 |  |  | 230.7 |
Total sales | $ | 1,241.0 |  |  | $ | 113.9 |  |  | $ | 9.5 |  |  | $ | 1,364.4 |  |  | $ | 1,286.7 |  |  | $ | 131.5 |  |  | $ | 1.9 |  |  | $ | 1,420.1 |
| 26 weeks ended August 3, 2019 |  | 26 weeks ended August 4, 2018
(in millions) | North America |  | International |  | Other |  | Consolidated |  | North America |  | International |  | Other |  | Consolidated
Sales by product: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Bridal | $ | 1,155.0 |  |  | $ | 95.9 |  |  | $ | — |  |  | $ | 1,250.9 |  |  | $ | 1,203.0 |  |  | $ | 107.4 |  |  | $ | — |  |  | $ | 1,310.4 |
Fashion | 902.8 |  |  | 43.6 |  |  | — |  |  | 946.4 |  |  | 881.6 |  |  | 53.1 |  |  | — |  |  | 934.7 |
Watches | 101.2 |  |  | 73.3 |  |  | — |  |  | 174.5 |  |  | 110.2 |  |  | 85.9 |  |  | — |  |  | 196.1 |
Other(1) | 382.3 |  |  | 12.6 |  |  | 29.4 |  |  | 424.3 |  |  | 439.7 |  |  | 13.8 |  |  | 6.0 |  |  | 459.5 |
Total sales | $ | 2,541.3 |  |  | $ | 225.4 |  |  | $ | 29.4 |  |  | $ | 2,796.1 |  |  | $ | 2,634.5 |  |  | $ | 260.2 |  |  | $ | 6.0 |  |  | $ | 2,900.7 |
(1) | Other revenue primarily includes gift, beads and other miscellaneous jewelry sales, repairs, warranty and other miscellaneous non-jewelry sales.
| 13 weeks ended August 3, 2019 |  | 13 weeks ended August 4, 2018
(in millions) | North America |  | International |  | Other |  | Consolidated |  | North America |  | International |  | Other |  | Consolidated
Sales by channel: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Store | $ | 1,097.2 |  |  | $ | 100.8 |  |  | $ | — |  |  | $ | 1,198.0 |  |  | $ | 1,150.2 |  |  | $ | 117.7 |  |  | $ | — |  |  | $ | 1,267.9 |
E-commerce | 143.8 |  |  | 13.1 |  |  | — |  |  | 156.9 |  |  | 136.5 |  |  | 13.8 |  |  | — |  |  | 150.3 |
Other | — |  |  | — |  |  | 9.5 |  |  | 9.5 |  |  | — |  |  | — |  |  | 1.9 |  |  | 1.9 |
Total sales | $ | 1,241.0 |  |  | $ | 113.9 |  |  | $ | 9.5 |  |  | $ | 1,364.4 |  |  | $ | 1,286.7 |  |  | $ | 131.5 |  |  | $ | 1.9 |  |  | $ | 1,420.1 |
| 26 weeks ended August 3, 2019 |  | 26 weeks ended August 4, 2018
(in millions) | North America |  | International |  | Other |  | Consolidated |  | North America |  | International |  | Other |  | Consolidated
Sales by channel: |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Store | $ | 2,254.5 |  |  | $ | 201.0 |  |  | $ | — |  |  | $ | 2,455.5 |  |  | $ | 2,363.9 |  |  | $ | 234.0 |  |  | $ | — |  |  | $ | 2,597.9 |
E-commerce | 286.8 |  |  | 24.4 |  |  | — |  |  | 311.2 |  |  | 270.6 |  |  | 26.2 |  |  | — |  |  | 296.8 |
Other | — |  |  | — |  |  | 29.4 |  |  | 29.4 |  |  | — |  |  | — |  |  | 6.0 |  |  | 6.0 |
Total sales | $ | 2,541.3 |  |  | $ | 225.4 |  |  | $ | 29.4 |  |  | $ | 2,796.1 |  |  | $ | 2,634.5 |  |  | $ | 260.2 |  |  | $ | 6.0 |  |  | $ | 2,900.7 |
Other Assets | Unamortized deferred selling costs as of August 3, 2019, February 2, 2019 and August 4, 2018 were as follows:
(in millions) | August 3, 2019 |  | February 2, 2019 |  | August 4, 2018
Deferred ESP selling costs |  |  |  |  |
Other current assets | $ | 20.6 |  |  | $ | 23.8 |  |  | $ | 30.3 |
Other assets | 76.5 |  |  | 75.4 |  |  | 88.4 |
Total deferred ESP selling costs | $ | 97.1 |  |  | $ | 99.2 |  |  | $ | 118.7 |
Deferred Revenue | Deferred revenue is comprised primarily of ESP and sale voucher promotions and other as follows:
(in millions) | August 3, 2019 |  | February 2, 2019 |  | August 4, 2018
ESP deferred revenue | $ | 930.2 |  |  | $ | 927.6 |  |  | $ | 906.6 |
Voucher promotions and other | 35.0 |  |  | 38.9 |  |  | 33.0 |
Total deferred revenue | $ | 965.2 |  |  | $ | 966.5 |  |  | $ | 939.6 |
Disclosed as: |  |  |  |  |
Current liabilities | $ | 265.4 |  |  | $ | 270.0 |  |  | $ | 276.3 |
Non-current liabilities | 699.8 |  |  | 696.5 |  |  | 663.3 |
Total deferred revenue | $ | 965.2 |  |  | $ | 966.5 |  |  | $ | 939.6 |
| 13 weeks ended |  | 26 weeks ended
(in millions) | August 3, 2019 |  | August 4, 2018 |  | August 3, 2019 |  | August 4, 2018
ESP deferred revenue, beginning of period | $ | 931.3 |  |  | $ | 913.5 |  |  | $ | 927.6 |  |  | $ | 916.1 |
Plans sold(1) | 90.5 |  |  | 90.9 |  |  | 186.5 |  |  | 186.9 |
Revenue recognized | (91.6 | ) |  | (97.8 | ) |  | (183.9 | ) |  | (196.4 | )
ESP deferred revenue, end of period | $ | 930.2 |  |  | $ | 906.6 |  |  | $ | 930.2 |  |  | $ | 906.6 |
(1) Includes impact of foreign exchange translation.

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