Revenue recognition (Tables)

6 Months Ended

Aug. 03, 2019

Revenue from Contract with Customer [Abstract]

The following tables provide the Company’s revenue, disaggregated by banner, major product and channel, for the 13 and 26 weeks ended August 3, 2019 and August 4, 2018:



	13 weeks ended August 3, 2019								13 weeks ended August 4, 2018
(in millions)	North America		International		Other		Consolidated		North America		International		Other		Consolidated
Sales by banner:
Kay	$	528.9	$	—	$	—	$	528.9	$	546.0	$	—	$	—	$	546.0
Zales	275.9		—		—		275.9		278.5		—		—		278.5
Jared	254.6		—		—		254.6		271.2		—		—		271.2
Piercing Pagoda	74.2		—		—		74.2		67.6		—		—		67.6
James Allen	53.6		—		—		53.6		54.4		—		—		54.4
Peoples	45.5		—		—		45.5		47.7		—		—		47.7
Regional banners	8.3		—		—		8.3		21.3		—		—		21.3
International segment	—		113.9		—		113.9		—		131.5		—		131.5
Other⁽¹⁾	—		—		9.5		9.5		—		—		1.9		1.9
Total sales	$	1,241.0	$	113.9	$	9.5	$	1,364.4	$	1,286.7	$	131.5	$	1.9	$	1,420.1

	26 weeks ended August 3, 2019								26 weeks ended August 4, 2018
(in millions)	North America		International		Other		Consolidated		North America		International		Other		Consolidated
Sales by banner:
Kay	$	1,103.7	$	—	$	—	$	1,103.7	$	1,129.2	$	—	$	—	$	1,129.2
Zales	560.9		—		—		560.9		576.6		—		—		576.6
Jared	509.6		—		—		509.6		538.7		—		—		538.7
Piercing Pagoda	156.8		—		—		156.8		142.0		—		—		142.0
James Allen	105.6		—		—		105.6		107.7		—		—		107.7
Peoples	87.2		—		—		87.2		94.4		—		—		94.4
Regional banners	17.5		—		—		17.5		45.9		—		—		45.9
International segment	—		225.4		—		225.4		—		260.2		—		260.2
Other⁽¹⁾	—		—		29.4		29.4		—		—		6.0		6.0
Total sales	$	2,541.3	$	225.4	$	29.4	$	2,796.1	$	2,634.5	$	260.2	$	6.0	$	2,900.7


⁽¹⁾	Includes sales from Signet’s diamond sourcing initiative.



	13 weeks ended August 3, 2019								13 weeks ended August 4, 2018
(in millions)	North America		International		Other		Consolidated		North America		International		Other		Consolidated
Sales by product:
Bridal	$	560.3	$	47.3	$	—	$	607.6	$	585.1	$	51.8	$	—	$	636.9
Fashion	435.4		21.2		—		456.6		420.5		27.2		—		447.7
Watches	53.0		39.3		—		92.3		58.0		46.8		—		104.8
Other⁽¹⁾	192.3		6.1		9.5		207.9		223.1		5.7		1.9		230.7
Total sales	$	1,241.0	$	113.9	$	9.5	$	1,364.4	$	1,286.7	$	131.5	$	1.9	$	1,420.1

	26 weeks ended August 3, 2019								26 weeks ended August 4, 2018
(in millions)	North America		International		Other		Consolidated		North America		International		Other		Consolidated
Sales by product:
Bridal	$	1,155.0	$	95.9	$	—	$	1,250.9	$	1,203.0	$	107.4	$	—	$	1,310.4
Fashion	902.8		43.6		—		946.4		881.6		53.1		—		934.7
Watches	101.2		73.3		—		174.5		110.2		85.9		—		196.1
Other⁽¹⁾	382.3		12.6		29.4		424.3		439.7		13.8		6.0		459.5
Total sales	$	2,541.3	$	225.4	$	29.4	$	2,796.1	$	2,634.5	$	260.2	$	6.0	$	2,900.7


⁽¹⁾	Other revenue primarily includes gift, beads and other miscellaneous jewelry sales, repairs, warranty and other miscellaneous non-jewelry sales.



	13 weeks ended August 3, 2019								13 weeks ended August 4, 2018
(in millions)	North America		International		Other		Consolidated		North America		International		Other		Consolidated
Sales by channel:
Store	$	1,097.2	$	100.8	$	—	$	1,198.0	$	1,150.2	$	117.7	$	—	$	1,267.9
E-commerce	143.8		13.1		—		156.9		136.5		13.8		—		150.3
Other	—		—		9.5		9.5		—		—		1.9		1.9
Total sales	$	1,241.0	$	113.9	$	9.5	$	1,364.4	$	1,286.7	$	131.5	$	1.9	$	1,420.1

	26 weeks ended August 3, 2019								26 weeks ended August 4, 2018
(in millions)	North America		International		Other		Consolidated		North America		International		Other		Consolidated
Sales by channel:
Store	$	2,254.5	$	201.0	$	—	$	2,455.5	$	2,363.9	$	234.0	$	—	$	2,597.9
E-commerce	286.8		24.4		—		311.2		270.6		26.2		—		296.8
Other	—		—		29.4		29.4		—		—		6.0		6.0
Total sales	$	2,541.3	$	225.4	$	29.4	$	2,796.1	$	2,634.5	$	260.2	$	6.0	$	2,900.7

Other Assets

Unamortized deferred selling costs as of August 3, 2019, February 2, 2019 and August 4, 2018 were as follows:



(in millions)	August 3, 2019		February 2, 2019		August 4, 2018
Deferred ESP selling costs
Other current assets	$	20.6	$	23.8	$	30.3
Other assets	76.5		75.4		88.4
Total deferred ESP selling costs	$	97.1	$	99.2	$	118.7

Deferred Revenue

Deferred revenue is comprised primarily of ESP and sale voucher promotions and other as follows:



(in millions)	August 3, 2019		February 2, 2019		August 4, 2018
ESP deferred revenue	$	930.2	$	927.6	$	906.6
Voucher promotions and other	35.0		38.9		33.0
Total deferred revenue	$	965.2	$	966.5	$	939.6

Disclosed as:
Current liabilities	$	265.4	$	270.0	$	276.3
Non-current liabilities	699.8		696.5		663.3
Total deferred revenue	$	965.2	$	966.5	$	939.6



	13 weeks ended						26 weeks ended
(in millions)	August 3, 2019			August 4, 2018			August 3, 2019			August 4, 2018
ESP deferred revenue, beginning of period	$	931.3		$	913.5		$	927.6		$	916.1
Plans sold⁽¹⁾	90.5			90.9			186.5			186.9
Revenue recognized	(91.6		)	(97.8		)	(183.9		)	(196.4		)
ESP deferred revenue, end of period	$	930.2		$	906.6		$	930.2		$	906.6

⁽¹⁾

Includes impact of foreign exchange translation.