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Summary of Significant Accounting Policies (Tables)
12 Months Ended
Dec. 31, 2019
Summary of Revenue from Contracts with Customers by Revenue

The following table summarizes revenue from contracts with customers by revenue source for the years ended December 31, 2019, 2018 and 2017.

 

 

 

2019

 

 

2018

 

 

2017

 

Revenue by Revenue Stream

 

 

 

 

 

 

 

 

 

 

 

 

Marketplace subscription revenue

 

$

526,043

 

 

$

405,780

 

 

$

282,664

 

Advertising and other revenue

 

 

62,873

 

 

 

48,306

 

 

 

34,197

 

Total

 

$

588,916

 

 

$

454,086

 

 

$

316,861

 

Summary of Opening and Closing Balances of Receivables and Contract Assets From Contracts with Customers

The following tables summarize the opening and closing balances of receivables and contract assets from contracts with customers as of January 1, 2018, December 31, 2018 and December 31, 2019.

 

 

 

Accounts

Receivable, net

 

 

Contract Assets

(current)

 

 

Contract Assets

(non-current)

 

Balance at January 1, 2018

 

$

13,390

 

 

$

1,424

 

 

$

1,782

 

Balance at December 31, 2018

 

 

13,614

 

 

 

5,253

 

 

 

7,252

 

Balance at December 31, 2019

 

 

22,124

 

 

 

9,544

 

 

 

10,514

 

 

 

Summary of Changes in Allowance for Doubtful Accounts

Below is a summary of the changes in the Company’s allowance for doubtful accounts for the years ended December 31, 2019, 2018, and 2017:

 

 

 

Balance at

Beginning of

Period

 

 

Provision

 

 

Writeoffs,

net of

recoveries

 

 

Balance at

End of Period

 

Year ended December 31, 2019

 

$

479

 

 

$

1,091

 

 

$

(1,330

)

 

$

240

 

Year ended December 31, 2018

 

 

494

 

 

 

1,680

 

 

 

(1,695

)

 

 

479

 

Year ended December 31, 2017

 

 

164

 

 

 

1,117

 

 

 

(787

)

 

 

494

 

Schedule of Estimated Useful Lives of Property and Equipment The estimated useful lives of the Company’s property and equipment are as follows:

 

 

Estimated Useful Life

(In Years)

Capitalized equipment

 

3

Capitalized software

 

3

Capitalized website development

 

3

Furniture and fixtures

 

5

Leasehold improvements

 

Lesser of asset life or lease term

 

Summary of Future Minimum Lease Payments

Future minimum lease payments as of December 31, 2019 are as follows:

 

Year Ending December 31,

 

Operating

Lease

Commitments

 

2020

 

$

12,201

 

2021

 

 

13,088

 

2022

 

 

13,016

 

2023

 

 

9,858

 

2024

 

 

8,835

 

Thereafter

 

 

34,423

 

Total lease payments

 

 

91,421

 

Less imputed interest

 

 

(21,822

)

Total

 

$

69,599

 

ASC 606  
Summary of Impact of New Revenue Guidance on Financial Statement As a result of applying the modified retrospective method to adopt the new revenue guidance, the following adjustments were made on the consolidated balance sheet as of January 1, 2018.

 

 

 

As

Reported

 

 

Adjustments

 

 

As

Adjusted

 

 

 

December 31,

2017

 

 

Marketplace

Subscription

Revenue

 

 

Costs to

Obtain a

Contract

 

 

January 1,

2018

 

Assets

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Current assets:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Cash and cash equivalents

 

$

87,709

 

 

 

 

 

 

 

 

 

 

$

87,709

 

Investments

 

 

50,000

 

 

 

 

 

 

 

 

 

 

 

50,000

 

Accounts receivable, net

 

 

12,577

 

 

 

813

 

 

 

 

 

 

 

13,390

 

Prepaid expenses and prepaid income taxes

 

 

5,313

 

 

 

 

 

 

 

 

 

 

 

5,313

 

Deferred contract costs

 

 

 

 

 

 

 

 

 

1,424

 

 

 

1,424

 

Other current assets

 

 

1,605

 

 

 

 

 

 

 

 

 

 

 

1,605

 

Restricted cash

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Total current assets

 

 

157,204

 

 

 

813

 

 

 

1,424

 

 

 

159,441

 

Property and equipment, net

 

 

16,563

 

 

 

 

 

 

 

 

 

 

 

16,563

 

Restricted cash

 

 

1,843

 

 

 

 

 

 

 

 

 

 

 

1,843

 

Deferred tax assets

 

 

825

 

 

 

(190

)

 

 

(635

)

 

 

 

Deferred contract costs, net of current portion

 

 

 

 

 

 

 

 

 

1,783

 

 

 

1,783

 

Other long–term assets

 

 

159

 

 

 

 

 

 

 

 

 

 

 

159

 

Total assets

 

$

176,594

 

 

$

623

 

 

$

2,572

 

 

$

179,789

 

Liabilities and stockholders’ equity

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Current liabilities:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Accounts payable

 

$

23,908

 

 

 

 

 

 

 

 

 

 

$

23,908

 

Accrued expenses, accrued income taxes and other

   current liabilities

 

 

13,588

 

 

 

 

 

 

 

 

 

 

 

13,588

 

Deferred revenue

 

 

4,305

 

 

 

 

 

 

 

 

 

 

 

4,305

 

Deferred tax liabilities

 

 

 

 

 

 

 

 

 

153

 

 

 

153

 

Deferred rent

 

 

1,165

 

 

 

 

 

 

 

 

 

 

 

1,165

 

Total current liabilities

 

 

42,966

 

 

 

 

 

 

153

 

 

 

43,119

 

Deferred rent, net of current portion

 

 

5,648

 

 

 

 

 

 

 

 

 

 

 

5,648

 

Other non–current liabilities

 

 

955

 

 

 

 

 

 

 

 

 

 

 

955

 

Total liabilities

 

 

49,569

 

 

 

 

 

 

153

 

 

 

49,722

 

Commitments and contingencies

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Stockholders’ equity:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Preferred stock

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Class A common stock

 

 

78

 

 

 

 

 

 

 

 

 

 

 

78

 

Class B common stock

 

 

28

 

 

 

 

 

 

 

 

 

 

 

28

 

Additional paid–in capital

 

 

185,190

 

 

 

 

 

 

 

 

 

 

 

185,190

 

Accumulated deficit

 

 

(58,499

)

 

 

623

 

 

 

2,419

 

 

 

(55,457

)

Accumulated other comprehensive income

 

 

228

 

 

 

 

 

 

 

 

 

 

 

228

 

Total stockholders’ equity

 

 

127,025

 

 

 

623

 

 

 

2,419

 

 

 

130,067

 

Total liabilities and stockholders’ equity

 

$

176,594

 

 

$

623

 

 

$

2,572

 

 

$

179,789

 

 

The following tables compare the reported consolidated balance sheet, statement of operations and cash flows, as of and for the year ended December 31, 2018, to the pro-forma amounts had the previous guidance been in effect.

 

 

 

As of December 31, 2018

 

Balance Sheet

 

As

Reported

 

 

Marketplace

Subscription

Revenue

 

 

Costs to

Obtain a

Contract

 

 

Pro forma

as if the

previous

accounting

guidance

was

in effect

 

Assets

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Current assets:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Cash and cash equivalents

 

$

34,887

 

 

 

 

 

 

 

 

 

 

$

34,887

 

Investments

 

 

122,800

 

 

 

 

 

 

 

 

 

 

 

122,800

 

Accounts receivable, net

 

 

13,614

 

 

 

939

 

 

 

 

 

 

 

12,675

 

Prepaid income taxes and prepaid income taxes

 

 

10,144

 

 

 

 

 

 

 

 

 

 

 

10,144

 

Deferred contract costs

 

 

5,253

 

 

 

 

 

 

 

5,253

 

 

 

 

Other current assets

 

 

7,410

 

 

 

 

 

 

 

 

 

 

 

7,410

 

Restricted cash

 

 

750

 

 

 

 

 

 

 

 

 

 

 

750

 

Total current assets

 

 

194,858

 

 

 

939

 

 

 

5,253

 

 

 

188,666

 

Property and equipment, net

 

 

24,269

 

 

 

 

 

 

 

 

 

 

 

24,269

 

Restricted cash

 

 

1,921

 

 

 

 

 

 

 

 

 

 

 

1,921

 

Deferred tax assets

 

 

38,886

 

 

 

(227

)

 

 

(3,187

)

 

 

42,300

 

Deferred contract costs, net of current portion

 

 

7,252

 

 

 

 

 

 

 

7,252

 

 

 

 

Other long–term assets

 

 

1,104

 

 

 

 

 

 

 

 

 

 

 

1,104

 

Total assets

 

$

268,290

 

 

$

712

 

 

$

9,318

 

 

$

258,260

 

Liabilities and stockholders’ equity

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Current liabilities:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Accounts payable

 

$

34,345

 

 

 

 

 

 

 

 

 

 

$

34,345

 

Accrued expenses, accrued income taxes and other

   current liabilities

 

 

18,654

 

 

 

 

 

 

 

 

 

 

 

18,654

 

Deferred revenue

 

 

8,811

 

 

 

 

 

 

 

 

 

 

 

8,811

 

Deferred rent

 

 

1,693

 

 

 

 

 

 

 

 

 

 

 

1,693

 

Total current liabilities

 

 

63,503

 

 

 

 

 

 

 

 

 

63,503

 

Deferred rent, net of current portion

 

 

9,395

 

 

 

 

 

 

 

 

 

 

 

9,395

 

Other non–current liabilities

 

 

1,281

 

 

 

 

 

 

 

 

 

 

 

1,281

 

Total liabilities

 

 

74,179

 

 

 

 

 

 

 

 

 

74,179

 

Commitments and contingencies

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Stockholders’ equity:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Preferred stock

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Class A common stock

 

 

90

 

 

 

 

 

 

 

 

 

 

 

90

 

Class B common stock

 

 

21

 

 

 

 

 

 

 

 

 

 

 

21

 

Additional paid–in capital

 

 

184,216

 

 

 

 

 

 

 

 

 

 

 

184,216

 

Retained earnings (accumulated deficit)

 

 

9,713

 

 

 

712

 

 

 

9,318

 

 

 

(317

)

Accumulated other comprehensive income

 

 

71

 

 

 

 

 

 

 

 

 

 

 

71

 

Total stockholders’ equity

 

 

194,111

 

 

 

712

 

 

 

9,318

 

 

 

184,081

 

Total liabilities and stockholders’ equity

 

$

268,290

 

 

$

712

 

 

$

9,318

 

 

$

258,260

 

 

The following summarizes the significant changes on the Company’s consolidated statement of operations for the year ended December 31, 2018 as a result of the adoption of ASC 606 on January 1, 2018 compared to the pro-forma amounts had the Company continued to recognize revenue under ASC 605.

 

 

 

Year Ended December 31, 2018

 

Statement of Operations

 

As

Reported

 

 

Marketplace

Subscription

Revenue

 

 

Costs to

Obtain a

Contract

 

 

Pro forma

as if the

previous

accounting

guidance

was

in effect

 

Revenue

 

$

454,086

 

 

$

126

 

 

 

 

 

 

$

453,960

 

Cost of revenue

 

 

24,811

 

 

 

 

 

 

 

 

 

 

 

24,811

 

Gross profit

 

 

429,275

 

 

 

126

 

 

 

 

 

 

429,149

 

Operating expenses:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Sales and marketing

 

 

315,939

 

 

 

 

 

 

 

(9,298

)

 

 

325,237

 

Product, technology, and development

 

 

47,866

 

 

 

 

 

 

 

 

 

 

 

47,866

 

General and administrative

 

 

39,475

 

 

 

 

 

 

 

 

 

 

 

39,475

 

Depreciation and amortization

 

 

2,804

 

 

 

 

 

 

 

 

 

 

 

2,804

 

Total operating expenses

 

 

406,084

 

 

 

 

 

 

(9,298

)

 

 

415,382

 

Income from operations

 

 

23,191

 

 

 

126

 

 

 

9,298

 

 

 

13,767

 

Other income, net:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Interest income

 

 

2,283

 

 

 

 

 

 

 

 

 

 

 

2,283

 

Other income (expense)

 

 

10

 

 

 

 

 

 

 

 

 

 

 

10

 

Total other income, net

 

 

2,293

 

 

 

 

 

 

 

 

 

2,293

 

Income before income taxes

 

 

25,484

 

 

 

126

 

 

 

9,298

 

 

 

16,060

 

Provision for (Benefit from) income taxes

 

 

(39,686

)

 

 

37

 

 

 

2,399

 

 

 

(42,122

)

Net income

 

$

65,170

 

 

$

89

 

 

$

6,899

 

 

$

58,182

 

Basic

 

$

0.60

 

 

$

 

 

$

0.07

 

 

$

0.53

 

Diluted

 

$

0.57

 

 

$

 

 

$

0.06

 

 

$

0.51

 

The following summarizes the significant changes on the Company’s consolidated statement of cash flows for the year ended December 31, 2018 as a result of the adoption of ASC 606 on January 1, 2018 compared to the pro-forma amounts had the Company continued to recognize revenue under ASC 605.

 

 

 

Year Ended December 31, 2018

 

Statement of Cash Flows

 

As

Reported

 

 

Marketplace

Subscription

Revenue

 

 

Costs to

Obtain a

Contract

 

 

Pro forma

as if the

previous

accounting

guidance

was

in effect

 

Operating Activities

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Net income

 

$

65,170

 

 

$

89

 

 

$

6,899

 

 

$

58,182

 

Adjustments to reconcile net income to net cash

   provided by operating activities:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Depreciation and amortization

 

 

5,029

 

 

 

 

 

 

 

 

 

 

 

5,029

 

Currency (gain) loss on foreign denominated transactions

 

 

(190

)

 

 

 

 

 

 

 

 

 

 

(190

)

Deferred taxes

 

 

(39,040

)

 

 

37

 

 

 

2,399

 

 

 

(41,476

)

Provision for doubtful accounts

 

 

1,680

 

 

 

 

 

 

 

 

 

 

 

1,680

 

Stock–based compensation expense

 

 

20,794

 

 

 

 

 

 

 

 

 

 

 

20,794

 

Amortization of deferred contract costs

 

 

3,689

 

 

 

 

 

 

 

3,689

 

 

 

 

Changes in operating assets and liabilities:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Accounts receivable, net

 

 

(1,911

)

 

 

(126

)

 

 

 

 

 

 

(1,785

)

Prepaid expenses, prepaid income taxes, and other

   assets

 

 

(11,753

)

 

 

 

 

 

 

 

 

 

 

(11,753

)

Deferred contracts costs

 

 

(12,987

)

 

 

 

 

 

 

(12,987

)

 

 

 

Accounts payable

 

 

9,345

 

 

 

 

 

 

 

 

 

 

 

9,345

 

Accrued expenses, accrued income taxes and other

   current liabilities

 

 

2,695

 

 

 

 

 

 

 

 

 

 

 

2,695

 

Deferred revenue

 

 

4,508

 

 

 

 

 

 

 

 

 

 

 

4,508

 

Deferred rent

 

 

4,289

 

 

 

 

 

 

 

 

 

 

 

4,289

 

Other non–current liabilities

 

 

405

 

 

 

 

 

 

 

 

 

 

 

405

 

Net cash provided by operating activities

 

$

51,723

 

 

$

 

 

$

 

 

$

51,723