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EXPENSES BY NATURE (Details) - CLP ($)
$ in Thousands
 12 Months Ended
Dec. 31, 2020
Dec. 31, 2019
Dec. 31, 2018
EXPENSES BY NATURE      
Direct production costs $ 862,383,664 $ 877,716,948 $ 759,229,954
Payroll and employee benefits 252,337,262 273,123,010 266,966,841
Transportation and distribution 126,683,586 138,486,337 137,428,173
Advertising 6,917,300 27,113,322 17,345,951
Depreciation and amortization 110,920,517 111,087,284 99,594,446
Repairs and maintenance 25,971,485 30,528,180 28,120,098
Other expenses 73,455,798 83,188,784 138,860,648
Total $ 1,458,669,612 $ 1,541,243,865 $ 1,447,546,111