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Reportable Segments and Geographic Information (Tables) | 12 Months Ended
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Dec. 31, 2024
Segment Reporting [Abstract] |
Schedule of Information by Industry Segment | Selected segment information is set forth below for the years ended December 31 (in thousands):
| 2024 |  | 2023 |  | 2022
HDMC: |  |  |  |  |
Revenue | $ | 4,121,906 |  |  | $ | 4,844,594 |  |  | $ | 4,887,672 |
Motorcycles and related products cost of goods sold | 2,967,068 |  |  | 3,278,052 |  |  | 3,359,799 |
Gross profit | 1,154,838 |  |  | 1,566,542 |  |  | 1,527,873 |
Selling, administrative and engineering expense: |  |  |  |  |
People expenses(a) | 364,416 |  |  | 417,109 |  |  | 358,105 |
Marketing and advertising expenses(b) | 123,811 |  |  | 124,551 |  |  | 96,820 |
Other segment items(c) | 388,767 |  |  | 363,731 |  |  | 395,861 |
Operating income | 277,844 |  |  | 661,151 |  |  | 677,087 |
LiveWire: |  |  |  |  |
Revenue | 26,358 |  |  | 38,298 |  |  | 46,833 |
Motorcycles and related products cost of goods sold | 38,872 |  |  | 44,254 |  |  | 43,929 |
Gross profit | (12,514) |  |  | (5,956) |  |  | 2,904 |
Selling, administrative and engineering expense | 97,125 |  |  | 110,853 |  |  | 88,219 |
Operating loss | (109,639) |  |  | (116,809) |  |  | (85,315) |
HDFS: |  |  |  |  |
Financial services revenue | 1,038,538 |  |  | 953,586 |  |  | 820,625 |
Financial services interest expense | 371,766 |  |  | 332,380 |  |  | 217,653 |
Financial services provision for credit losses | 247,225 |  |  | 227,158 |  |  | 145,133 |
Selling and administrative expense | 171,125 |  |  | 159,306 |  |  | 140,333 |
Operating income | 248,422 |  |  | 234,742 |  |  | 317,506 |
Operating income | $ | 416,627 |  |  | $ | 779,084 |  |  | $ | 909,278 |
(a)People expenses include salary and related fringe costs, including payroll tax and health and welfare costs, as well as short-term incentive compensation and long-term incentive compensation, primarily in the form of share-based awards. (b)Marketing and advertising expenses include costs related to digital and print media, social media, website maintenance, consumer experiences, product placement, sponsorships and market research. (c)Other segment items for HDMC include depreciation, warranty, maintenance and facilities costs, supplies and materials, and other professional services. These costs are all included in Selling, administrative and engineering expense. Additional segment information is set forth below as of December 31 (in thousands):
| HDMC |  | LiveWire |  | HDFS |  | Consolidated
2024: |  |  |  |  |  |  |
Assets | $ | 3,630,710 |  |  | $ | 147,960 |  |  | $ | 8,102,909 |  |  | $ | 11,881,579 |
Depreciation and amortization | $ | 141,275 |  |  | $ | 10,041 |  |  | $ | 9,357 |  |  | $ | 160,673 |
Capital expenditures | $ | 186,639 |  |  | $ | 8,068 |  |  | $ | 1,856 |  |  | $ | 196,563 |
2023: |  |  |  |  |  |  |
Assets | $ | 3,644,016 |  |  | $ | 266,404 |  |  | $ | 8,230,134 |  |  | $ | 12,140,554 |
Depreciation and amortization | $ | 143,355 |  |  | $ | 5,832 |  |  | $ | 8,925 |  |  | $ | 158,112 |
Capital expenditures | $ | 188,863 |  |  | $ | 13,462 |  |  | $ | 5,079 |  |  | $ | 207,404 |
2022: |  |  |  |  |  |  |
Assets | $ | 3,254,309 |  |  | $ | 351,422 |  |  | $ | 7,886,745 |  |  | $ | 11,492,476 |
Depreciation and amortization | $ | 138,875 |  |  | $ | 4,401 |  |  | $ | 8,666 |  |  | $ | 151,942 |
Capital expenditures | $ | 133,191 |  |  | $ | 14,081 |  |  | $ | 4,397 |  |  | $ | 151,669 |
Schedule of Segment Information by Geographical Locations | Included in the Consolidated financial statements are the following amounts relating to geographic locations for the years ended December 31 (in thousands):
| 2024 |  | 2023 |  | 2022
HDMC revenue(a): |  |  |  |  |
United States | $ | 2,814,482 |  |  | $ | 3,289,227 |  |  | $ | 3,253,875 |
EMEA | 584,490 |  |  | 637,492 |  |  | 693,073 |
Canada | 210,526 |  |  | 220,158 |  |  | 216,389 |
Japan | 128,432 |  |  | 200,539 |  |  | 175,292 |
Australia and New Zealand | 119,949 |  |  | 127,352 |  |  | 147,551 |
Other countries | 264,027 |  |  | 369,826 |  |  | 401,492 |
| $ | 4,121,906 |  |  | $ | 4,844,594 |  |  | $ | 4,887,672 |
LiveWire revenue(a): |  |  |  |  |
United States | 21,461 |  |  | 31,483 |  |  | 36,256 |
International | 4,897 |  |  | 6,815 |  |  | 10,577 |
| $ | 26,358 |  |  | $ | 38,298 |  |  | $ | 46,833 |
HDFS revenue(a): |  |  |  |  |
United States | $ | 1,006,574 |  |  | $ | 922,758 |  |  | $ | 794,912 |
Canada | 21,167 |  |  | 18,220 |  |  | 16,276 |
Europe | 6,503 |  |  | 7,343 |  |  | 6,071 |
Other countries | 4,294 |  |  | 5,265 |  |  | 3,366 |
| $ | 1,038,538 |  |  | $ | 953,586 |  |  | $ | 820,625 |
Long-lived assets(b): |  |  |  |  |
United States | $ | 640,837 |  |  | $ | 644,620 |  |  | $ | 611,421 |
Thailand | 113,094 |  |  | 82,197 |  |  | 72,474 |
Other countries | 3,141 |  |  | 4,907 |  |  | 5,991 |
| 116,235 |  |  | 87,104 |  |  | 78,465 |
| $ | 757,072 |  |  | $ | 731,724 |  |  | $ | 689,886 |
(a)Revenue is attributed to geographic regions based on location of customer. (b)Long-lived assets include all long-term assets except those specifically excluded under ASC Topic 280, Segment Reporting, such as deferred income taxes and finance receivables.

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- Definition Tabular disclosure of information concerning material long-lived assets (excluding financial instruments, customer relationships with financial institutions, mortgage and other servicing rights, deferred policy acquisition costs, and deferred taxes assets) located in identified geographic areas and/or the amount of revenue from external customers attributed to that country from which revenue is material. An entity may also provide subtotals of geographic information about groups of countries. + References Reference 1: http://fasb.org/us-gaap/role/ref/legacyRef -Topic 220 -SubTopic 10 -Name Accounting Standards Codification -Section S99 -Paragraph 2 -Subparagraph (SX 210.5-03(1)) -Publisher FASB -URI https://asc.fasb.org/1943274/2147483621/220-10-S99-2 Reference 2: http://fasb.org/us-gaap/role/ref/legacyRef -Name Accounting Standards Codification -Topic 280 -SubTopic 10 -Section 50 -Paragraph 41 -Publisher FASB -URI https://asc.fasb.org/1943274/2147482810/280-10-50-41 + Details
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- Definition Tabular disclosure of the profit or loss and total assets for each reportable segment. An entity discloses certain information on each reportable segment if the amounts (a) are included in the measure of segment profit or loss reviewed by the chief operating decision maker or (b) are otherwise regularly provided to the chief operating decision maker, even if not included in that measure of segment profit or loss. + References Reference 1: http://fasb.org/us-gaap/role/ref/legacyRef -Name Accounting Standards Codification -Topic 280 -SubTopic 10 -Section 50 -Paragraph 25 -Publisher FASB -URI https://asc.fasb.org/1943274/2147482810/280-10-50-25 Reference 2: http://fasb.org/us-gaap/role/ref/legacyRef -Name Accounting Standards Codification -Topic 280 -SubTopic 10 -Section 50 -Paragraph 22 -Publisher FASB -URI https://asc.fasb.org/1943274/2147482810/280-10-50-22 Reference 3: http://fasb.org/us-gaap/role/ref/legacyRef -Name Accounting Standards Codification -Topic 280 -SubTopic 10 -Section 50 -Paragraph 30 -Publisher FASB -URI https://asc.fasb.org/1943274/2147482810/280-10-50-30 + Details
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