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<SEC-DOCUMENT>0001157523-10-005445.txt : 20100910
<SEC-HEADER>0001157523-10-005445.hdr.sgml : 20100910
<ACCEPTANCE-DATETIME>20100910131708
ACCESSION NUMBER:		0001157523-10-005445
CONFORMED SUBMISSION TYPE:	8-K
PUBLIC DOCUMENT COUNT:		2
CONFORMED PERIOD OF REPORT:	20100909
ITEM INFORMATION:		Results of Operations and Financial Condition
ITEM INFORMATION:		Financial Statements and Exhibits
FILED AS OF DATE:		20100910
DATE AS OF CHANGE:		20100910

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			NATIONAL BEVERAGE CORP
		CENTRAL INDEX KEY:			0000069891
		STANDARD INDUSTRIAL CLASSIFICATION:	BOTTLED & CANNED SOFT DRINKS CARBONATED WATERS [2086]
		IRS NUMBER:				592605822
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			0430

	FILING VALUES:
		FORM TYPE:		8-K
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-14170
		FILM NUMBER:		101066075

	BUSINESS ADDRESS:	
		STREET 1:		8100 SW 10TH STREET
		STREET 2:		SUITE 4000
		CITY:			FT. LAUDERDALE
		STATE:			FL
		ZIP:			33324
		BUSINESS PHONE:		9545810922

	MAIL ADDRESS:	
		STREET 1:		8100 SW 10TH STREET
		STREET 2:		SUITE 4000
		CITY:			FT. LAUDERDALE
		STATE:			FL
		ZIP:			33324
</SEC-HEADER>
<DOCUMENT>
<TYPE>8-K
<SEQUENCE>1
<FILENAME>a6424887.htm
<DESCRIPTION>NATIONAL BEVERAGE CORP. 8-K
<TEXT>
<html>
  <head>
    <title></title>
<!--Copyright 2010 Business Wire, a Berkshire Hathaway company.-->
<!--All rights reserved www.businesswire.com-->
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  <body style="font-size: 10pt; font-family: Times New Roman">
    <p style="text-align: center">
      <font style="font-family: Times New Roman; font-size: 12pt"><b>UNITED
      STATES</b></font><b><font style="font-family: Times New Roman; font-size: 12pt"><br style="font-size: 12pt; font-family: Times New Roman"></font><font style="font-family: Times New Roman; font-size: 12pt">SECURITIES
      AND EXCHANGE COMMISSION</font></b><br><font style="font-family: Times New Roman; font-size: 12pt"><b>WASHINGTON,
      DC 20549</b></font><br><br><br><font style="font-family: Times New Roman; font-size: 16pt"><b>FORM
      8-K</b></font><br><br><br><font style="font-family: Times New Roman; font-size: 12pt"><b>CURRENT
      REPORT PURSUANT</b></font><br><font style="font-family: Times New Roman; font-size: 12pt"><b>TO
      SECTION 13 OR 15(D) OF THE</b></font><br><font style="font-family: Times New Roman; font-size: 12pt"><b>
      SECURITIES EXCHANGE ACT OF 1934</b></font><br><br><br><font style="font-family: Times New Roman; font-size: 12pt">Date
      of report (Date of earliest event reported):&#160;&#160; </font><u><font style="font-family: Times New Roman; font-size: 12pt">September
      9, 2010</font></u><br><br>
    </p>
    <div style="text-align:left">
    <table cellspacing="0" style="margin-bottom: 10.0px; font-size: 10pt; font-family: Times New Roman; width: 100%">
      <tr>
        <td valign="top" style="border-bottom: solid black 1.0pt; padding-left: 0.0px; text-align: center">
          <p style="margin-top: 0px; margin-bottom: 0px">
            National Beverage Corp.
          </p>
        </td>
      </tr>
      <tr>
        <td valign="top" style="padding-left: 0.0px; text-align: center">
          <p style="margin-top: 0px; margin-bottom: 0px">
            (Exact Name of Registrant as Specified in Its Charter)
          </p>
        </td>
      </tr>
    </table>
    </div>
    <p>

    </p>
    <div style="text-align:left">
    <table cellspacing="0" style="margin-bottom: 10.0px; font-size: 10pt; font-family: Times New Roman; width: 100%">
      <tr>
        <td valign="top" style="border-bottom: solid black 1.0pt; padding-left: 0.0px; text-align: center">
          <p style="margin-top: 0px; margin-bottom: 0px">
            Delaware
          </p>
        </td>
      </tr>
      <tr>
        <td valign="top" style="padding-left: 0.0px; text-align: center">
          <p style="margin-top: 0px; margin-bottom: 0px">
            (State or Other Jurisdiction of Incorporation)
          </p>
        </td>
      </tr>
    </table>
    </div>
    <p style="text-align: center">

    </p>
    <div style="text-align:center">
    <table cellspacing="0" style="margin-bottom: 10.0px; font-size: 10pt; font-family: Times New Roman; margin-left:auto;margin-right:auto; width: 100%">
      <tr>
        <td valign="bottom" style="border-bottom: solid black 1.0pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: center; width: 50%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            1-14170
          </p>
        </td>
        <td valign="bottom" style="border-bottom: solid black 1.0pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: center; width: 50%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            59-2605822
          </p>
        </td>
      </tr>
      <tr>
        <td valign="top" style="padding-left: 0.0px; text-align: center; width: 50%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            (Commission File Number)
          </p>
        </td>
        <td valign="top" style="padding-left: 0.0px; text-align: center; width: 50%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            (IRS Employer Identification No.)
          </p>
        </td>
      </tr>
    </table>
    </div>
    <p>

    </p>
    <div style="text-align:left">
    <table cellspacing="0" style="margin-bottom: 10.0px; font-size: 10pt; font-family: Times New Roman; width: 100%">
      <tr>
        <td valign="bottom" style="border-bottom: solid black 1.0pt; padding-left: 0.0px; text-align: center; width: 50%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            8100 SW Tenth Street, Suite 4000
          </p>
          <p style="margin-top: 0px; margin-bottom: 0px">
            Fort Lauderdale, Florida
          </p>
        </td>
        <td valign="bottom" style="border-bottom: solid black 1.0pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: center; width: 50%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            33324
          </p>
        </td>
      </tr>
      <tr>
        <td valign="bottom" style="padding-left: 0.0px; text-align: center; width: 50%">
          <font style="font-family: Times New Roman; font-size: 10pt">(Address
          of Principal Executive Offices)</font>
        </td>
        <td valign="bottom" style="padding-left: 0.0px; text-align: center; width: 50%">
          <font style="font-family: Times New Roman; font-size: 10pt">(Zip
          Code)</font>
        </td>
      </tr>
    </table>
    </div>
    <p style="text-align: center">

    </p>
    <div style="text-align:left">
    <table cellspacing="0" style="margin-bottom: 10.0px; font-size: 10pt; font-family: Times New Roman; width: 100%">
      <tr>
        <td valign="top" style="border-bottom: solid black 1.0pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: center">
          <p style="margin-top: 0px; margin-bottom: 0px">
            (954) 581-0922
          </p>
        </td>
      </tr>
      <tr>
        <td valign="top" style="padding-left: 0.0px; text-align: center">
          <p style="margin-top: 0px; margin-bottom: 0px">
            (Registrant&#8217;s Telephone Number, Including Area Code)
          </p>
        </td>
      </tr>
    </table>
    </div>
    <p>

    </p>
    <div style="text-align:left">
    <table cellspacing="0" style="margin-bottom: 10.0px; font-size: 10pt; font-family: Times New Roman; width: 100%">
      <tr>
        <td valign="top" style="border-bottom: solid black 1.0pt; padding-left: 0.0px; text-align: center">
          <p style="margin-top: 0px; margin-bottom: 0px">
            &#160;
          </p>
        </td>
      </tr>
      <tr>
        <td valign="top" style="padding-left: 0.0px; text-align: center">
          <p style="margin-top: 0px; margin-bottom: 0px">
            <font style="font-family: Times New Roman; font-size: 10pt">(Former
            Name or Former Address, if Changed Since Last Report)</font>
          </p>
        </td>
      </tr>
    </table>
    </div>
    <p style="text-align: center">

    </p>
    <p style="text-indent: 30.0px">
      <font style="font-family: Times New Roman; font-size: 10pt">Check the
      appropriate box below if the Form 8-K filing is intended to
      simultaneously satisfy the filing obligation of the registrant under any
      of the following provisions </font>(<i>see </i>General Instruction A.2.
      below)<font style="font-family: Times New Roman; font-size: 10pt">:</font>
    </p>
    <p style="font-size: 10pt; margin-left: 30.0px; font-family: Times New Roman">
      <font style="font-family: Arial Unicode MS; font-size: 10pt">&#8414;</font>
      <font style="font-family: Times New Roman; font-size: 10pt">Written
      communications pursuant to Rule 425 under the Securities Act (17 CFR
      230.425)</font>
    </p>
    <p style="font-size: 10pt; margin-left: 30.0px; font-family: Times New Roman">
      <font style="font-family: Arial Unicode MS; font-size: 10pt">&#8414;</font>
      <font style="font-family: Times New Roman; font-size: 10pt">Soliciting
      material pursuant to Rule 14a-12 under the Exchange Act (17 CFR
      240.14a-12)</font>
    </p>
    <p style="font-size: 10pt; margin-left: 30.0px; font-family: Times New Roman">
      <font style="font-family: Arial Unicode MS; font-size: 10pt">&#8414;</font>
      <font style="font-family: Times New Roman; font-size: 10pt">Pre-commencement
      communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR
      240.14d-2(b))</font>
    </p>
    <p style="font-size: 10pt; margin-left: 30.0px; font-family: Times New Roman">
      <font style="font-family: Arial Unicode MS; font-size: 10pt">&#8414;</font>
      <font style="font-family: Times New Roman; font-size: 10pt">Pre-commencement
      communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR
      240.13e-4(c))</font>
    </p>
    <div style="margin-bottom: 10pt; text-indent: 0pt; margin-right: 0pt; margin-left: 0pt; width: 100%">
      <div>
        <div style="text-align: left">

        </div>
      </div>
      <div style="page-break-after: always">
        <div style="text-align: center">

        </div>
        <div style="text-align: center">
          <hr style="color: black; height: 1.5pt">

        </div>
      </div>
      <div>
        <div style="text-align: right">

        </div>
      </div>
    </div>
    <p>
      <b>Item 2.02 Results of Operations and Financial Condition</b>
    </p>
    <p>
      On September 9, 2010, National Beverage Corp. issued a press release
      announcing financial results for the first quarter ended July 31,
      2010.&#160;&#160;This release is furnished herewith as Exhibit 99.1 hereto.
    </p>
    <p>

    </p>
    <p>
      <b>Item 9.01 Financial Statements and Exhibits</b>
    </p>
    <div style="text-align:left">
    <table cellspacing="0" style="margin-bottom: 10.0px; font-size: 10pt; font-family: Times New Roman; width: 100%">
      <tr>
        <td valign="top" style="padding-left: 0.0px; text-align: left; width: 17%">
          (c) Exhibit 99.1
        </td>
        <td valign="top" style="padding-left: 0.0px; text-align: left; width: 83%">
          Press release dated September 9, 2010 announcing the Company&#8217;s
          financial results for the first quarter ended July 31, 2010.
        </td>
      </tr>
    </table>
    </div>
    <p>

    </p>
    <p>

    </p>
    <p style="text-align: left">
      <font style="font-family: Times New Roman; font-size: 10pt"><b>SIGNATURES</b></font>
    </p>
    <p>
      Pursuant to the requirements of the Securities Exchange Act of 1934, the
      registrant has duly caused this report to be signed on its behalf by the
      undersigned thereunto duly authorized.
    </p>
    <p>

    </p>
    <div style="text-align:center">
    <table cellspacing="0" style="margin-bottom: 10.0px; font-size: 10pt; font-family: Times New Roman; margin-left:auto;margin-right:auto; width: 100%">
      <tr>
        <td valign="top" colspan="2" style="padding-left: 0.0px; text-align: center">
          <p style="margin-top: 0px; margin-bottom: 0px">
            &#160;
          </p>
        </td>
        <td valign="top" style="padding-left: 0.0px; text-align: left; width: 58%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            <u>National Beverage Corp.</u>
          </p>
        </td>
      </tr>
      <tr>
        <td valign="top" colspan="2" style="padding-left: 0.0px; text-align: center">
          <p style="margin-top: 0px; margin-bottom: 0px">
            &#160;
          </p>
        </td>
        <td valign="top" style="padding-left: 0.0px; text-align: left; width: 58%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            (Registrant)
          </p>
        </td>
      </tr>
      <tr>
        <td style="width: 5%">

        </td>
        <td valign="top" style="padding-left: 0.0px; text-align: left; width: 37%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            &#160;
          </p>
        </td>
        <td style="width: 58%">

        </td>
      </tr>
      <tr>
        <td style="width: 5%">

        </td>
        <td style="width: 37%">

        </td>
        <td valign="top" style="padding-left: 0.0px; text-align: left; width: 58%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            &#160;
          </p>
        </td>
      </tr>
      <tr>
        <td valign="top" style="padding-left: 0.0px; text-align: left; width: 5%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            Date:
          </p>
        </td>
        <td valign="top" style="padding-left: 0.0px; text-align: left; width: 37%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            September 9, 2010
          </p>
        </td>
        <td valign="top" style="padding-left: 0.0px; text-align: left; width: 58%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            <u>/s/ Dean A. McCoy</u>
          </p>
        </td>
      </tr>
      <tr>
        <td style="width: 5%">

        </td>
        <td style="width: 37%">

        </td>
        <td valign="top" style="padding-left: 0.0px; text-align: left; width: 58%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            Dean A. McCoy
          </p>
        </td>
      </tr>
      <tr>
        <td style="width: 5%">

        </td>
        <td style="width: 37%">

        </td>
        <td valign="top" style="padding-left: 0.0px; text-align: left; width: 58%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            Senior Vice President and Chief Accounting Officer
          </p>
        </td>
      </tr>
    </table>
    </div>
    <p>

    </p>
    <p>

    </p>
    <p style="text-align: center">
      <b>EXHIBIT INDEX</b><br>
    </p>
    <div style="text-align:left">
    <table cellspacing="0" style="margin-bottom: 10.0px; font-size: 10pt; font-family: Times New Roman; width: 100%">
      <tr>
        <td valign="top" style="white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: left; width: 8%">
          99.1
        </td>
        <td valign="top" style="padding-left: 0.0px; text-align: center; width: 92%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            Press release dated September 9, 2010 announcing the Company&#8217;s
            financial results for the first quarter ended July 31, 2010.
          </p>
        </td>
      </tr>
    </table>
    </div>
    <p style="text-align: left">

    </p>
    <p style="text-align: left">

    </p>
    <p>

    </p>
  </body>
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     "http://www.w3.org/TR/xhtml1/DTD/xhtml1-strict.dtd">-->
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</DOCUMENT>
<DOCUMENT>
<TYPE>EX-99.1
<SEQUENCE>2
<FILENAME>a6424887ex99_1.htm
<DESCRIPTION>EXHIBIT 99.1
<TEXT>
<html>
  <head>
    <title></title>
<!--Copyright 2010 Business Wire, a Berkshire Hathaway company.-->
<!--All rights reserved www.businesswire.com-->
  </head>
  <body style="font-size: 8pt; font-family: Times New Roman">
    <p style="text-align: right">
      <b>Exhibit 99.1</b>
    </p>
    <p style="text-align: center">
      <font style="font-family: Times New Roman; font-size: 12pt"><b>National
      Beverage Corp. Reports Growth of Margin and Earnings</b></font>
    </p>
    <p>
      FORT LAUDERDALE, Fla.--(BUSINESS WIRE)--September 9, 2010--National
      Beverage Corp. (NASDAQ: FIZZ) today released financial results for its
      first quarter ended July 31, 2010.
    </p>
    <div style="text-align:left">
    <table cellspacing="0" style="margin-bottom: 10.0px; font-size: 8pt; font-family: Times New Roman; width: 100%">
      <tr>
        <td valign="top" style="padding-left: 0.0px; text-align: left">
          <p style="margin-top: 0px; margin-bottom: 0px">
            For the first quarter:
          </p>
        </td>
      </tr>
      <tr>
        <td>
          &#160;
        </td>
      </tr>
      <tr>
        <td valign="top" style="padding-left: 0.0px; text-align: left">
          <ul>
            <li>
              Revenues &#8722; $165 million . . . up 1.4%
            </li>
          </ul>
        </td>
      </tr>
      <tr>
        <td valign="top" style="padding-left: 0.0px; text-align: left">
          <ul>
            <li>
              Earnings &#8722; $12.1 million . . . up 23%
            </li>
          </ul>
        </td>
      </tr>
      <tr>
        <td valign="top" style="padding-left: 0.0px; text-align: left">
          <ul>
            <li>
              EBITDA<sup>*</sup> &#8722; $21.5 million . . . up 19%
            </li>
          </ul>
        </td>
      </tr>
    </table>
    </div>
    <p>
      For the trailing twelve months:
    </p>
    <div style="text-align:left">
    <table cellspacing="0" style="margin-bottom: 10.0px; font-size: 8pt; font-family: Times New Roman; width: 100%">
      <tr>
        <td valign="top" style="padding-left: 0.0px; text-align: left; width: 15%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            <u>EBITDA</u>
          </p>
        </td>
        <td style="width: 85%">

        </td>
      </tr>
      <tr>
        <td valign="top" style="padding-left: 0.0px; text-align: left; width: 15%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            Net Assets<sup>**</sup>
          </p>
        </td>
        <td valign="bottom" style="white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: left; width: 85%">
          <p style="margin-top: 0px; margin-bottom: 0px">
            = 39.6 % . . . up 31%
          </p>
        </td>
      </tr>
    </table>
    </div>
    <p>
      &#8220;Yesterday&#8217;s benchmarks are for yesterday . . . Today and Tomorrow&#8217;s are
      developing. We at National Beverage have been utilizing a couple that
      are sure to become &#8216;Tomorrow&#8217;s&#8217; standard. Further, we were born with
      them . . . <i>in our &#8216;soul&#8217;</i>!<i>&#8221; </i>excitedly
      stated Nick A. Caporella, Chairman and Chief Executive Officer.
    </p>
    <p>
      &#8220;While the typical revenue growth profile is constantly monitored, our <i>MOP-V&#8217;m</i>
      method has proven to be <i>key</i> to our results. Margin On
      Package-Volume matrix increases volume only <u>if</u> the selected
      volume achieves planned performance. Our shareholders have favored this
      method also,&#8221; continued Caporella.
    </p>
    <p>
      &#8220;Shasta&#8217;s new media campaign in California produced great results but
      was somewhat hindered by unseasonably cooler weather . . . while the
      balance of the country sweltered in &#8216;stay-inside-air-conditioned&#8217; places
      and consumed less!
    </p>
    <p>
      &#8220;Our innovation and superior packaging of brands <i>LaCroix </i>and
      <i>Rip It</i> have driven growth while expanding our margins through
      this segment of our business. <i>Everfresh</i> juices and its line of
      single-serve beverages continue to expand through new and creative
      packaging along with a greater focus in regional convenience store
      outlets.
    </p>
    <p>
      &#8220;Our &#8216;up and down the street&#8217; performance, in all segments, has
      passionately been stimulated through &#8216;NEW&#8217; &#8211; &#8216;NEW&#8217; &#8211; &#8216;NEW&#8217; &#8211; packaging,
      flavors and distribution motivation!&#8221; Caporella proclaimed.
    </p>
    <p>
      &#8220;All in all, we are pleased with these first quarter results. Our 25<sup>th</sup>
      anniversary, while just a few weeks away, is being &#8216;celebrated&#8217; with the
      recent mailing of our FY 2010 financials, which includes a special
      chronicle of events and a unique corporate review . . . wait &#8216;til you
      see it!
    </p>
    <p>
      &#8220;Creating shareholder value may not be the <i>best</i> thing &#8211;Team
      National does . . . but we &#8216;stubbornly&#8217; are trying to make it &#8211; that!&#8221;
      concluded Caporella, with a wink.
    </p>
    <p>
      National Beverage is highly innovative, making it unique as a <i>pace-setter</i>
      in the changing soft-drink industry. Its lineup of refreshment products
      including &#8211; energy drinks, fortified powders &#8211; <i>SuppleNutrients</i>,
      functionally enhanced juices and waters &#8211; are geared toward the
      lifestyle/health-conscious consumer.
    </p>
    <p>
      Shasta<i>&#174;</i> &#8211; Faygo<i>&#174;</i> &#8211; Everfresh<i>&#174;</i>
      and LaCroix<i>&#174;</i> are aligned with Rip It<i>&#174;</i> energy
      products to make National Beverage . . . America&#8217;s <i>Flavor&#8226;Favorite</i>
      &#8211; soft-drink company.
    </p>
    <p style="text-align: center">
      <i>Fun, Flavor and Vitality . . . the National Beverage Way</i>
    </p>
    <div style="margin-bottom: 10pt; text-indent: 0pt; margin-right: 0pt; margin-left: 0pt; width: 100%">
      <div>
        <div style="text-align: left">

        </div>
      </div>
      <div style="page-break-after: always">
        <div style="text-align: center">

        </div>
        <div style="text-align: center">
          <hr style="color: black; height: 1.5pt">

        </div>
      </div>
      <div>
        <div style="text-align: right">

        </div>
      </div>
    </div>
    <div style="text-align:left">
    <table cellspacing="0" style="margin-bottom: 10.0px; font-size: 8pt; font-family: Times New Roman; width: 100%">
      <tr>
        <td valign="top" colspan="8" style="padding-left: 0.0px; text-align: center">
          <b>National Beverage Corp.</b>
        </td>
      </tr>
      <tr>
        <td valign="top" colspan="8" style="padding-left: 0.0px; text-align: center">
          <b>Consolidated Results for the First Quarters Ended</b>
        </td>
      </tr>
      <tr>
        <td valign="top" colspan="8" style="padding-left: 0.0px; text-align: center">
          <b>July 31, 2010 and August 1, 2009</b>
        </td>
      </tr>
      <tr>
        <td valign="top" colspan="8" style="padding-left: 0.0px; text-align: center">
          (in thousands, except per share amounts)
        </td>
      </tr>
      <tr>
        <td>

        </td>
        <td>

        </td>
        <td>
          &#160;
        </td>
        <td colspan="2">

        </td>
        <td>
          &#160;
        </td>
        <td colspan="2">

        </td>
      </tr>
      <tr>
        <td>

        </td>
        <td>

        </td>
        <td>

        </td>
        <td colspan="2">

        </td>
        <td>

        </td>
        <td colspan="2">
          &#160;
        </td>
      </tr>
      <tr>
        <td>

        </td>
        <td>

        </td>
        <td>

        </td>
        <td valign="top" colspan="5" style="border-bottom: solid black 1.0pt; padding-left: 0.0px; text-align: center">
          <b>First Quarter Ended</b>
        </td>
      </tr>
      <tr>
        <td>

        </td>
        <td>

        </td>
        <td>

        </td>
        <td valign="top" colspan="2" style="padding-left: 0.0px; text-align: center">
          <b>July 31,</b>
        </td>
        <td>

        </td>
        <td valign="top" colspan="2" style="padding-left: 0.0px; text-align: center">
          <b>August 1,</b>
        </td>
      </tr>
      <tr>
        <td>

        </td>
        <td>

        </td>
        <td>

        </td>
        <td valign="bottom" colspan="2" style="border-bottom: solid black 1.0pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: center">
          <b>2010</b>
        </td>
        <td>

        </td>
        <td valign="bottom" colspan="2" style="border-bottom: solid black 1.0pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: center">
          <b>2009</b>
        </td>
      </tr>
      <tr>
        <td>

        </td>
        <td>

        </td>
        <td>

        </td>
        <td colspan="2">

        </td>
        <td>

        </td>
        <td colspan="2">
          &#160;
        </td>
      </tr>
      <tr>
        <td valign="top" style="padding-left: 0.0px; padding-bottom: 4.0px; text-align: left">
          <b>Net Sales</b>
        </td>
        <td>

        </td>
        <td>

        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>$</b>
        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>165,030</b>
        </td>
        <td>

        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>$</b>
        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>162,831</b>
        </td>
      </tr>
      <tr>
        <td>

        </td>
        <td>

        </td>
        <td>

        </td>
        <td colspan="2">

        </td>
        <td>

        </td>
        <td colspan="2">
          &#160;
        </td>
      </tr>
      <tr>
        <td valign="top" style="padding-left: 0.0px; padding-bottom: 4.0px; text-align: left">
          <b>Net Income</b>
        </td>
        <td>

        </td>
        <td>

        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>$</b>
        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>12,053</b>
        </td>
        <td>

        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>$</b>
        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>9,793</b>
        </td>
      </tr>
      <tr>
        <td>

        </td>
        <td>

        </td>
        <td>

        </td>
        <td colspan="2">

        </td>
        <td>

        </td>
        <td colspan="2">
          &#160;
        </td>
      </tr>
      <tr>
        <td valign="top" style="white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: left">
          <b>Net Income Per Share</b>
        </td>
        <td>

        </td>
        <td>

        </td>
        <td colspan="2">

        </td>
        <td>

        </td>
        <td colspan="2">

        </td>
      </tr>
      <tr>
        <td valign="top" colspan="2" style="padding-left: 50.0px; padding-bottom: 4.0px; text-align: left">
          <b>Basic</b>
        </td>
        <td>

        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>$</b>
        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>.26</b>
        </td>
        <td>

        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>$</b>
        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>.21</b>
        </td>
      </tr>
      <tr>
        <td valign="top" colspan="2" style="padding-left: 50.0px; padding-bottom: 4.0px; text-align: left">
          <b>Diluted</b>
        </td>
        <td>

        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>$</b>
        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>.26</b>
        </td>
        <td>

        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>$</b>
        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>.21</b>
        </td>
      </tr>
      <tr>
        <td>

        </td>
        <td>

        </td>
        <td>

        </td>
        <td colspan="2">

        </td>
        <td>

        </td>
        <td colspan="2">
          &#160;
        </td>
      </tr>
      <tr>
        <td valign="top" style="white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: left">
          <b>Average Common Shares Outstanding</b>
        </td>
        <td>

        </td>
        <td>

        </td>
        <td colspan="2">

        </td>
        <td>

        </td>
        <td colspan="2">

        </td>
      </tr>
      <tr>
        <td valign="top" colspan="2" style="padding-left: 50.0px; padding-bottom: 4.0px; text-align: left">
          <b>Basic</b>
        </td>
        <td>

        </td>
        <td style="border-bottom: double black 2.25pt">
          &#160;
        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>46,156</b>
        </td>
        <td>

        </td>
        <td style="border-bottom: double black 2.25pt">
          &#160;
        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>46,013</b>
        </td>
      </tr>
      <tr>
        <td valign="top" colspan="2" style="padding-left: 50.0px; padding-bottom: 4.0px; text-align: left">
          <b>Diluted</b>
        </td>
        <td>

        </td>
        <td style="border-bottom: double black 2.25pt">
          &#160;
        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>46,353</b>
        </td>
        <td>

        </td>
        <td style="border-bottom: double black 2.25pt">
          &#160;
        </td>
        <td valign="bottom" style="border-bottom: double black 2.25pt; white-space: nowrap; padding-left: 0.0px; padding-right: 0.0px; text-align: right">
          <b>46,260</b>
        </td>
      </tr>
    </table>
    </div>
    <p>
      This press release includes forward-looking statements within the
      meaning of the Private Securities Litigation Reform Act of 1995. Such
      forward-looking statements involve known and unknown risks,
      uncertainties and other factors which may cause actual results,
      performance or achievements of the Company to be materially different
      from any future results, performance or achievements expressed or
      implied by such forward-looking statements. Such factors include
      fluctuations in costs, changes in consumer preferences and other items
      and risk factors described in the Company's Securities and Exchange
      Commission filings. The Company disclaims an obligation to update any
      such factors or to publicly announce the results of any revisions to any
      forward-looking statements contained herein to reflect future events or
      developments.
    </p>
    <p>
      * EBITDA = Earnings before Interest, Taxes, Depreciation and Amortization
    </p>
    <p>
      ** Net Assets = Total Assets Excluding Cash
    </p>
    <p>
      CONTACT:<br>National Beverage Corp.<br>Grace Keene, 877-NBC-FIZZ
    </p>
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