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SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Tables)
12 Months Ended
Dec. 31, 2013
Accounting Policies [Abstract]  
Schedule of Estimated Useful Life of Assets

Property and equipment are stated at cost and are depreciated using the straight-line method over the estimated useful lives of the assets, as follows:

 

Category

  

Estimated useful life

Electronic equipment

   3 – 5 years

Office equipment

   3 – 5 years

Motor vehicles

   4 – 5 years

Purchased software

   3 – 5 years

Leasehold improvements

   Shorter of lease term or the estimated useful lives of the assets
Schedule of Estimated Useful Life of Intangible Assets

The estimated useful life for the intangible assets is as follows:

 

Category

  

Estimated useful life

Trademark

   15 years

Customer relationship

   5 years

Websites

   4 years

Domain names

   4 years

Licensing agreements

   1.75 years