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Organization, Basis of Presentation and Use of Estimates - Schedule of VIEs (Detail) (Consolidated VIEs [Member])
9 Months Ended 12 Months Ended
Sep. 30, 2014
Dec. 31, 2013
Beijing Autohome Information Technology Co., Ltd. [Member]
   
Variable Interest Entity [Line Items]    
Date of incorporation or acquisition Aug. 28, 2006 Aug. 28, 2006
Place of incorporation PRC PRC
Principal activities Provision of online advertising and dealer subscription services Provision of online advertising and dealer subscription services
Percentage of direct ownership by the Company      
Beijing Shengtuo Autohome Advertising Co., Ltd. [Member]
   
Variable Interest Entity [Line Items]    
Date of incorporation or acquisition Sep. 21, 2010 Sep. 21, 2010
Place of incorporation PRC PRC
Principal activities Provision of online advertising services Provision of online advertising services
Percentage of direct ownership by the Company      
Beijing Shengtuo Hongyuan Information Technology Co., Ltd. [Member]
   
Variable Interest Entity [Line Items]    
Date of incorporation or acquisition Nov. 08, 2010 Nov. 08, 2010
Place of incorporation PRC PRC
Principal activities Provision of online advertising and dealer subscription services Provision of online advertising and dealer subscription services
Percentage of direct ownership by the Company      
Beijing Shengtuo Chengshi Advertising Co., Ltd. [Member]
   
Variable Interest Entity [Line Items]    
Date of incorporation or acquisition Nov. 12, 2010 Nov. 12, 2010
Place of incorporation PRC PRC
Principal activities Provision of online advertising services Provision of online advertising services
Percentage of direct ownership by the Company      
Shanghai Youche Youjia Advertising Co., Ltd. [Member]
   
Variable Interest Entity [Line Items]    
Date of incorporation or acquisition Dec. 31, 2011 Dec. 31, 2011
Place of incorporation PRC PRC
Principal activities Provision of online advertising services Provision of online advertising services
Percentage of direct ownership by the Company      
Guangzhou Youche Youjia Advertising Co., Ltd. [Member]
   
Variable Interest Entity [Line Items]    
Date of incorporation or acquisition May 08, 2012 May 08, 2012
Place of incorporation PRC PRC
Principal activities Provision of online advertising services Provision of online advertising services
Percentage of direct ownership by the Company