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Share-Based Compensation - Schedule of Share-Based Compensation Expenses (Detail) In Thousands, unless otherwise specified | 12 Months Ended
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Dec. 31, 2014 USD ($) | Dec. 31, 2014 CNY | Dec. 31, 2013 CNY | Dec. 31, 2012 CNY | Dec. 31, 2014 Cost of Revenues [Member] USD ($) | Dec. 31, 2014 Cost of Revenues [Member] CNY | Dec. 31, 2013 Cost of Revenues [Member] CNY | Dec. 31, 2012 Cost of Revenues [Member] CNY | Dec. 31, 2014 Sales and Marketing Expenses [Member] USD ($) | Dec. 31, 2014 Sales and Marketing Expenses [Member] CNY | Dec. 31, 2013 Sales and Marketing Expenses [Member] CNY | Dec. 31, 2012 Sales and Marketing Expenses [Member] CNY | Dec. 31, 2014 General and Administrative Expenses [Member] USD ($) | Dec. 31, 2014 General and Administrative Expenses [Member] CNY | Dec. 31, 2013 General and Administrative Expenses [Member] CNY | Dec. 31, 2012 General and Administrative Expenses [Member] CNY | Dec. 31, 2014 Product Development Expenses [Member] USD ($) | Dec. 31, 2014 Product Development Expenses [Member] CNY | Dec. 31, 2013 Product Development Expenses [Member] CNY | Dec. 31, 2012 Product Development Expenses [Member] CNY
Share-based Compensation Arrangement by Share-based Payment Award, Compensation Cost [Line Items] |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
Share-based compensation expense | $ 9,133 us-gaap_AllocatedShareBasedCompensationExpense | 56,666 us-gaap_AllocatedShareBasedCompensationExpense | 25,608 us-gaap_AllocatedShareBasedCompensationExpense | 29,142 us-gaap_AllocatedShareBasedCompensationExpense | $ 1,298 us-gaap_AllocatedShareBasedCompensationExpense / us-gaap_IncomeStatementLocationAxis = us-gaap_CostOfSalesMember | 8,048 us-gaap_AllocatedShareBasedCompensationExpense / us-gaap_IncomeStatementLocationAxis = us-gaap_CostOfSalesMember | 6,534 us-gaap_AllocatedShareBasedCompensationExpense / us-gaap_IncomeStatementLocationAxis = us-gaap_CostOfSalesMember | 6,553 us-gaap_AllocatedShareBasedCompensationExpense / us-gaap_IncomeStatementLocationAxis = us-gaap_CostOfSalesMember | $ 2,360 us-gaap_AllocatedShareBasedCompensationExpense / us-gaap_IncomeStatementLocationAxis = us-gaap_SellingAndMarketingExpenseMember | 14,644 us-gaap_AllocatedShareBasedCompensationExpense / us-gaap_IncomeStatementLocationAxis = us-gaap_SellingAndMarketingExpenseMember | 4,375 us-gaap_AllocatedShareBasedCompensationExpense / us-gaap_IncomeStatementLocationAxis = us-gaap_SellingAndMarketingExpenseMember | 4,177 us-gaap_AllocatedShareBasedCompensationExpense / us-gaap_IncomeStatementLocationAxis = us-gaap_SellingAndMarketingExpenseMember | $ 3,313 us-gaap_AllocatedShareBasedCompensationExpense / us-gaap_IncomeStatementLocationAxis = us-gaap_GeneralAndAdministrativeExpenseMember | 20,557 us-gaap_AllocatedShareBasedCompensationExpense / us-gaap_IncomeStatementLocationAxis = us-gaap_GeneralAndAdministrativeExpenseMember | 11,738 us-gaap_AllocatedShareBasedCompensationExpense / us-gaap_IncomeStatementLocationAxis = us-gaap_GeneralAndAdministrativeExpenseMember | 15,734 us-gaap_AllocatedShareBasedCompensationExpense / us-gaap_IncomeStatementLocationAxis = us-gaap_GeneralAndAdministrativeExpenseMember | $ 2,162 us-gaap_AllocatedShareBasedCompensationExpense / us-gaap_IncomeStatementLocationAxis = us-gaap_ResearchAndDevelopmentExpenseMember | 13,417 us-gaap_AllocatedShareBasedCompensationExpense / us-gaap_IncomeStatementLocationAxis = us-gaap_ResearchAndDevelopmentExpenseMember | 2,961 us-gaap_AllocatedShareBasedCompensationExpense / us-gaap_IncomeStatementLocationAxis = us-gaap_ResearchAndDevelopmentExpenseMember | 2,678 us-gaap_AllocatedShareBasedCompensationExpense / us-gaap_IncomeStatementLocationAxis = us-gaap_ResearchAndDevelopmentExpenseMember

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- Definition Represents the expense recognized during the period arising from equity-based compensation arrangements (for example, shares of stock, unit, stock options or other equity instruments) with employees, directors and certain consultants qualifying for treatment as employees. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 718 -SubTopic 10 -Section 50 -Paragraph 1 -Subparagraph (b) -URI http://asc.fasb.org/extlink&oid=6415400&loc=d3e5047-113901 Reference 2: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 718 -SubTopic 10 -Section S99 -Paragraph 1 -Subparagraph (SAB TOPIC 14.F) -URI http://asc.fasb.org/extlink&oid=27013229&loc=d3e301413-122809 Reference 3: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 718 -SubTopic 10 -Section 50 -Paragraph 2 -Subparagraph (h)(1)(i) -URI http://asc.fasb.org/extlink&oid=6415400&loc=d3e5070-113901 Reference 4: http://www.xbrl.org/2003/role/presentationRef -Publisher SEC -Name Staff Accounting Bulletin (SAB) -Number Topic 14 -Section F + Details
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