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Fair value measurements (Schedule of Changes in Level 3 Instruments) (Details)
¥ in Thousands, $ in Thousands
3 Months Ended 12 Months Ended
Feb. 03, 2015
CNY (¥)
Sep. 30, 2015
CNY (¥)
Dec. 31, 2015
USD ($)
Dec. 31, 2015
CNY (¥)
Dec. 31, 2014
CNY (¥)
Dec. 31, 2013
CNY (¥)
Liabilities measured at fair value [Line Items]            
Fair value change of contingent consideration [1]     $ (45,150) ¥ (292,471)
Level 3 [Member]            
Liabilities measured at fair value [Line Items]            
Balance       183,000  
Fair value change of contingent consideration       ¥ (290,306)    
Balance       ¥ 183,000
100 Online [Member] | Level 3 [Member]            
Liabilities measured at fair value [Line Items]            
Contingent consideration         ¥ 183,000  
Beifu [Member]            
Liabilities measured at fair value [Line Items]            
Contingent consideration ¥ 107,306          
Fair value change of contingent consideration   ¥ 107,306        
Beifu [Member] | Level 3 [Member]            
Liabilities measured at fair value [Line Items]            
Contingent consideration       ¥ 107,306    
[1] (1) Share-based compensation was allocated in cost of revenues and operating expenses as follows: For the year ended December 31, Note 2013 2014 2015 2015 RMB RMB RMB US$ (Note2(e)) Cost of revenues 9,860 18,037 23,963 3,699 Research and development expenses 39,587 54,141 70,951 10,953 Sales and marketing expenses 1,318 2,807 3,283 507 General and administrative expenses 66,331 59,647 87,175 13,458