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v2.4.1.9

Sales by Product Category in Each Reportable Segment (Detail) (USD $) In Thousands, unless otherwise specified | 3 Months Ended | 4 Months Ended | 12 Months Ended
--- | --- | --- | ---
Jan. 03, 2015 | Oct. 04, 2014 | Jul. 12, 2014 | Dec. 28, 2013 | Oct. 05, 2013 | Jul. 13, 2013 | Apr. 19, 2014 | Apr. 20, 2013 | Jan. 03, 2015 | Dec. 28, 2013 | Dec. 29, 2012
Segment Reporting Information [Line Items] |  |  |  |  |  |  |  |  |  |  |
Sales | $ 877,333 us-gaap_SalesRevenueGoodsNet | $ 844,932 us-gaap_SalesRevenueGoodsNet | $ 872,791 us-gaap_SalesRevenueGoodsNet | $ 839,989 us-gaap_SalesRevenueGoodsNet | $ 874,129 us-gaap_SalesRevenueGoodsNet | $ 893,576 us-gaap_SalesRevenueGoodsNet | $ 1,153,917 us-gaap_SalesRevenueGoodsNet | $ 1,124,922 us-gaap_SalesRevenueGoodsNet | $ 3,748,973 us-gaap_SalesRevenueGoodsNet | $ 3,732,616 us-gaap_SalesRevenueGoodsNet | $ 3,031,124 us-gaap_SalesRevenueGoodsNet
DSD Segment |  |  |  |  |  |  |  |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |  |  |  |  |  |  |  |
Sales |  |  |  |  |  |  |  |  | 3,155,607 us-gaap_SalesRevenueGoodsNet / us-gaap_StatementBusinessSegmentsAxis = flo_DirectStoreDeliveryMember | 3,080,255 us-gaap_SalesRevenueGoodsNet / us-gaap_StatementBusinessSegmentsAxis = flo_DirectStoreDeliveryMember | 2,494,927 us-gaap_SalesRevenueGoodsNet / us-gaap_StatementBusinessSegmentsAxis = flo_DirectStoreDeliveryMember
Warehouse Segment |  |  |  |  |  |  |  |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |  |  |  |  |  |  |  |
Sales |  |  |  |  |  |  |  |  | 593,366 us-gaap_SalesRevenueGoodsNet / us-gaap_StatementBusinessSegmentsAxis = flo_WarehouseDeliveryMember | 652,361 us-gaap_SalesRevenueGoodsNet / us-gaap_StatementBusinessSegmentsAxis = flo_WarehouseDeliveryMember | 536,197 us-gaap_SalesRevenueGoodsNet / us-gaap_StatementBusinessSegmentsAxis = flo_WarehouseDeliveryMember
Branded Retail |  |  |  |  |  |  |  |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |  |  |  |  |  |  |  |
Sales |  |  |  |  |  |  |  |  | 2,102,131 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_BrandedRetailMember | 2,038,726 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_BrandedRetailMember | 1,583,887 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_BrandedRetailMember
Branded Retail | DSD Segment |  |  |  |  |  |  |  |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |  |  |  |  |  |  |  |
Sales |  |  |  |  |  |  |  |  | 1,971,931 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_BrandedRetailMember / us-gaap_StatementBusinessSegmentsAxis = flo_DirectStoreDeliveryMember | 1,898,016 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_BrandedRetailMember / us-gaap_StatementBusinessSegmentsAxis = flo_DirectStoreDeliveryMember | 1,480,048 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_BrandedRetailMember / us-gaap_StatementBusinessSegmentsAxis = flo_DirectStoreDeliveryMember
Branded Retail | Warehouse Segment |  |  |  |  |  |  |  |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |  |  |  |  |  |  |  |
Sales |  |  |  |  |  |  |  |  | 130,200 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_BrandedRetailMember / us-gaap_StatementBusinessSegmentsAxis = flo_WarehouseDeliveryMember | 140,710 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_BrandedRetailMember / us-gaap_StatementBusinessSegmentsAxis = flo_WarehouseDeliveryMember | 103,839 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_BrandedRetailMember / us-gaap_StatementBusinessSegmentsAxis = flo_WarehouseDeliveryMember
Store Branded Retail |  |  |  |  |  |  |  |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |  |  |  |  |  |  |  |
Sales |  |  |  |  |  |  |  |  | 610,899 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_StoreBrandedRetailMember | 645,858 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_StoreBrandedRetailMember | 544,479 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_StoreBrandedRetailMember
Store Branded Retail | DSD Segment |  |  |  |  |  |  |  |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |  |  |  |  |  |  |  |
Sales |  |  |  |  |  |  |  |  | 486,845 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_StoreBrandedRetailMember / us-gaap_StatementBusinessSegmentsAxis = flo_DirectStoreDeliveryMember | 504,707 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_StoreBrandedRetailMember / us-gaap_StatementBusinessSegmentsAxis = flo_DirectStoreDeliveryMember | 426,580 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_StoreBrandedRetailMember / us-gaap_StatementBusinessSegmentsAxis = flo_DirectStoreDeliveryMember
Store Branded Retail | Warehouse Segment |  |  |  |  |  |  |  |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |  |  |  |  |  |  |  |
Sales |  |  |  |  |  |  |  |  | 124,054 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_StoreBrandedRetailMember / us-gaap_StatementBusinessSegmentsAxis = flo_WarehouseDeliveryMember | 141,151 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_StoreBrandedRetailMember / us-gaap_StatementBusinessSegmentsAxis = flo_WarehouseDeliveryMember | 117,899 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_StoreBrandedRetailMember / us-gaap_StatementBusinessSegmentsAxis = flo_WarehouseDeliveryMember
Non-Retail and Other |  |  |  |  |  |  |  |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |  |  |  |  |  |  |  |
Sales |  |  |  |  |  |  |  |  | 1,035,943 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_NonRetailAndOtherMember | 1,048,032 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_NonRetailAndOtherMember | 902,758 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_NonRetailAndOtherMember
Non-Retail and Other | DSD Segment |  |  |  |  |  |  |  |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |  |  |  |  |  |  |  |
Sales |  |  |  |  |  |  |  |  | 696,831 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_NonRetailAndOtherMember / us-gaap_StatementBusinessSegmentsAxis = flo_DirectStoreDeliveryMember | 677,532 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_NonRetailAndOtherMember / us-gaap_StatementBusinessSegmentsAxis = flo_DirectStoreDeliveryMember | 588,299 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_NonRetailAndOtherMember / us-gaap_StatementBusinessSegmentsAxis = flo_DirectStoreDeliveryMember
Non-Retail and Other | Warehouse Segment |  |  |  |  |  |  |  |  |  |  |
Segment Reporting Information [Line Items] |  |  |  |  |  |  |  |  |  |  |
Sales |  |  |  |  |  |  |  |  | $ 339,112 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_NonRetailAndOtherMember / us-gaap_StatementBusinessSegmentsAxis = flo_WarehouseDeliveryMember | $ 370,500 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_NonRetailAndOtherMember / us-gaap_StatementBusinessSegmentsAxis = flo_WarehouseDeliveryMember | $ 314,459 us-gaap_SalesRevenueGoodsNet / us-gaap_ProductOrServiceAxis = flo_NonRetailAndOtherMember / us-gaap_StatementBusinessSegmentsAxis = flo_WarehouseDeliveryMember

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- Definition Aggregate revenue during the period from the sale of goods in the normal course of business, after deducting returns, allowances and discounts. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 225 -SubTopic 10 -Section S99 -Paragraph 2 -Subparagraph (SX 210.5-03.1(a)) -URI http://asc.fasb.org/extlink&oid=26872669&loc=d3e20235-122688 Reference 2: http://www.xbrl.org/2003/role/presentationRef -Publisher SEC -Name Regulation S-X (SX) -Number 210 -Section 03 -Paragraph 1 -Article 5 + Details
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