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INTANGIBLE ASSETS AND GOODWILL - Major Components of Intangible Assets (Details) - USD ($) $ in Millions | Sep. 30, 2023 | Dec. 31, 2022
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Finite-lived intangible assets: |  |
Gross Carrying Amount | $ 27,189 | $ 25,436
Accumulated Amortization and Impairments | (22,164) | (21,334)
Net Carrying Amount | 5,025 | 4,102
Total intangible assets |  |
Gross Carrying Amount | 28,892 | 27,134
Net Carrying Amount | 6,728 | 5,800
B&L Trademark |  |
Indefinite-lived intangible assets: |  |
Net Carrying Amount | 1,698 | 1,698
Acquired IPR&D |  |
Indefinite-lived intangible assets: |  |
Net Carrying Amount | 5 | 0
Product brands |  |
Finite-lived intangible assets: |  |
Gross Carrying Amount | 22,537 | 20,840
Accumulated Amortization and Impairments | (17,954) | (17,196)
Net Carrying Amount | 4,583 | 3,644
Corporate brands |  |
Finite-lived intangible assets: |  |
Gross Carrying Amount | 977 | 899
Accumulated Amortization and Impairments | (609) | (542)
Net Carrying Amount | 368 | 357
Product rights/patents |  |
Finite-lived intangible assets: |  |
Gross Carrying Amount | 3,317 | 3,347
Accumulated Amortization and Impairments | (3,256) | (3,251)
Net Carrying Amount | 61 | 96
Partner relationships |  |
Finite-lived intangible assets: |  |
Gross Carrying Amount | 149 | 149
Accumulated Amortization and Impairments | (149) | (149)
Net Carrying Amount | 0 | 0
Technology and other |  |
Finite-lived intangible assets: |  |
Gross Carrying Amount | 209 | 201
Accumulated Amortization and Impairments | (196) | (196)
Net Carrying Amount | $ 13 | $ 5

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