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Fair Value Measurements - Narrative (Details) - USD ($)
$ in Millions
9 Months Ended
Sep. 30, 2015
Jun. 30, 2015
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]    
Decrease in available-for-sale securities $ 65  
Marketing Applications    
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]    
Goodwill carrying value   $ 586
Fair value of goodwill   246
non-cash impairment charge to goodwill   340
Marketing Applications | Nonrecurring Basis | Level 3    
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]    
Fair value of goodwill   $ 246