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Goodwill and Acquired Intangible Assets - Goodwill by Operating Segment (Detail)
$ in Millions
3 Months Ended
Mar. 31, 2016
USD ($)
Goodwill [Roll Forward]  
Goodwill Balance at December 31, 2015 $ 380
Adjustments 0
Currency Translation Adjustments 4
Goodwill Balance at March 31, 2016 384
Data and Analytics  
Goodwill [Roll Forward]  
Goodwill Balance at December 31, 2015 251
Adjustments 0
Currency Translation Adjustments 0
Goodwill Balance at March 31, 2016 251
Marketing Applications  
Goodwill [Roll Forward]  
Goodwill Balance at December 31, 2015 129
Adjustments 0
Currency Translation Adjustments 4
Goodwill Balance at March 31, 2016 $ 133