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Reorganization and Business Transformation (Details) - USD ($)
$ in Millions
3 Months Ended 6 Months Ended
Jun. 30, 2017
Jun. 30, 2016
Jun. 30, 2017
Jun. 30, 2016
Restructuring Cost and Reserve [Line Items]        
Asset write-downs $ 0 $ 0 $ 0 $ 80
Marketing Applications        
Restructuring Cost and Reserve [Line Items]        
Employee severance and other employee related cost     2 10
Asset write-downs     6 80
Professional services, legal and other transformation costs     18 19
Total reorganization and business transformation cost     26 109
Other Restructuring | Marketing Applications        
Restructuring Cost and Reserve [Line Items]        
Total reorganization and business transformation cost     8  
Employee Severance | Marketing Applications        
Restructuring Cost and Reserve [Line Items]        
Payments for restructuring     $ 1 $ 16